Rascasse Audience Intelligence

English country house Audience in United States

A data profile of the people who buy, follow and care about English country house in United States — modelled from more than twelve digital signal sources. English country house has an estimated audience of 1,967,364 people in United States.

#6384among Topic in United States#1129in Travel & Leisure

The average English country house fan in United States is 46.5 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, California, Texas.

Top brand affinities include Bath and Bodyworks, Pergola, Microwave oven, with strongest over-indexing on Bath and Bodyworks (7.35× the country average).

Demographically, the English country house audience skews more female with an average age of 46.5, and over-indexes on personality traits such as Patriotism, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical English country house fan in United States is more female, around 46.5 years old, with strong Patriotism tendencies and a notable affinity for Bath and Bodyworks.

Category: Travel & Leisure · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the English country house profile in United States.

Audience size
2M
in United States
Gender
65.3%♀
34.7% male
Age
46.5
average years
Country rank
#14431
Topic in United States
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of English country house fans

65.3% are female, 34.7% are male, average age 46.5.

Fig. 02

Gender split

65.3%
Female
34.7%
Male
Demographic split for English country house audience in United States
MetricValue
Female65.3%
Male34.7%
Average age46.5
Estimated audience size1,967,364
Fig. 03

Age distribution

Ø 46.5
average years
Age distribution of the English country house audience in United States
Age bracketShare%
16-198%
20-2911%
30-3917%
40-4926%
50+38%
Fig. 04

Worldwide distribution

6.9%

of the worldwide English country house audience comes from United States.

Worldwide audience distribution share by country for English country house
CountryShare
United Kingdom13.1%
Italy12.7%
United States6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the English country house audience in United States is strongest.

Fig. 05

Top regions by affinity

English country house fans by region: top regions in United States
#RegionReachAffinity×
01New York~200K1.77×
02Wyoming~3K1.16×
03Alaska~5K1.08×
04Utah~20K1.07×
05North Dakota~4K1.07×
06Connecticut~20K1.06×
07South Dakota~5K1.06×
08Washington, District of Columbia~6K1.05×
09Maine~7K1.04×
10Montana~6K1.04×
11Oklahoma~20K1.03×
12Arkansas~20K1.03×
13Alabama~30K1.02×
14Delaware~6K1.02×
15West Virginia~9K1.01×
16Tennessee~40K1.00×
17Idaho~10K1.00×
18New Hampshire~8K1.00×
19Rhode Island~6K1.00×
20Mississippi~20K0.99×
21Hawaii~8K0.99×
22Virginia~50K0.98×
23Kentucky~20K0.98×
24Louisiana~20K0.97×
25Iowa~20K0.97×
26Nebraska~10K0.97×
27New Mexico~10K0.97×
28Indiana~30K0.96×
29Missouri~30K0.96×
30Kansas~10K0.96×
31Georgia~60K0.95×
32Minnesota~30K0.95×
33Illinois~60K0.94×
34North Carolina~60K0.94×
35South Carolina~30K0.94×
36Michigan~50K0.93×
37Oregon~20K0.93×
38Nevada~20K0.93×
39Washington~40K0.92×
40Massachusetts~40K0.92×
41Maryland~30K0.92×
42Colorado~30K0.92×
43Wisconsin~30K0.92×
44Pennsylvania~60K0.91×
45Ohio~50K0.90×
46New Jersey~40K0.88×
47Arizona~40K0.87×
48Texas~100K0.81×
49California~200K0.78×
50Florida~100K0.78×
Fig. 06

Affinity by region

Affinity by region — English country house, United States
0.78×1.00×1.77×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the English country house audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for English country house audience
#·InterestCategoryAffinity×
01Malaysia AirlinesTravel & Leisure11.01×
02Penthouse apartmentHome & Garden10.59×
03GazeboHome & Garden8.77×
04Bath and BodyworksShopping7.35×
05PergolaHome & Garden6.45×
06TownhouseHome & Garden5.10×
07Downton AbbeyMovies & TV5.04×
08Single-family detached homeHome & Garden4.68×
09Mineral waterFood & Beverages4.23×
10Michigan LotteryGames4.18×
11Microwave ovenHome & Garden3.96×
12Greeting cardKids & Family3.53×
13New Year's EveHome & Garden3.33×
14Non-alcoholic beverageFood & Beverages3.13×
15CabinetryHome & Garden2.52×
16Discount storesShopping2.01×
17IKEAHome & Garden1.78×
18AirbnbTravel & Leisure1.73×
19Planet FitnessSports1.64×
20Hobby LobbyHome & Garden1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the English country house audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by English country house audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.87×
Design AffinityPREMIUM1.72×
Career OrientationPOWER1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by English country house audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.78×
Early Adopter MentalityPOWER0.86×
Social Media UsageJOY0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does English country house have in United States?

English country house has an estimated audience of 1,967,364 people in United States, concentrated in New York and California.

02

What is the gender split and age of English country house fans?

65.3% of English country house fans are female, 34.7% are male, with an average age of 46.5 years.

03

Which brands do English country house fans like most?

English country house fans show strongest brand affinity for Bath and Bodyworks (7.35×), Pergola (6.45×), and Microwave oven (3.96×) over the country average.

04

Where do English country house fans live in United States?

English country house fans in United States are most concentrated in New York (reach ~200K), California (reach ~200K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do English country house fans also like?

Beyond English country house itself, the audience over-indexes on Pergola (6.45×), Microwave oven (3.96×), Townhouse (5.1×), and Penthouse apartment (10.59×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in United States

See English country house audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for English country house. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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