Hua Hin District Audience in United States
Hua Hin District has an estimated audience of 576,708 people in United States. 58.9% are female, 41.1% are male, average age 35.1. Top brand affinities: Ko Samui, Thai Airways, Autism Awareness, Bangkok, Diabetes mellitus awareness.
Top brand affinities include Ko Samui, Thai Airways, Autism Awareness, with strongest over-indexing on Ko Samui (149.33× the country average). Demographically, the Hua Hin District audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Patriotism, Travelling.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Hua Hin District fans
| Metric | Value |
|---|---|
| Female | 58.9% |
| Male | 41.1% |
| Average age | 35.1 |
| Estimated audience size | 576,708 |
Audience persona
The typical Hua Hin District fan in United States is more female, around 35.1 years old, with strong Patriotism tendencies and a notable affinity for Ko Samui.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ko Samui | 149.33× | Travel & Leisure |
| Thai Airways | 138.89× | Travel & Leisure |
| Autism Awareness | 19.03× | Health |
| Bangkok | 27.39× | Travel & Leisure |
| Diabetes mellitus awareness | 12.48× | Health |
| BTS | 20.37× | Music & Radio |
| Chiang Mai | 39.52× | Travel & Leisure |
| Pattaya | 47.93× | Travel & Leisure |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Group buying | 20× | Shopping |
| Income tax | 13.19× | Business & Career |
| Planet Fitness | 3.94× | Sports |
| Rakuten | 11.13× | Shopping |
| Kia Sportage | 20× | Cars & Mobility |
| Thailand | 8.51× | Travel & Leisure |
| Seychelles | 26.32× | Travel & Leisure |
| Diaper bag | 5.01× | Kids & Family |
| Sweatpants | 8.25× | Fashion & Accessoires |
| Charles, Prince of Wales | 18.87× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 5.25 |
| Travelling | THRILL | 2.89 |
| Sports Activity | POWER | 1.74 |
| Design Affinity | PREMIUM | 1.67 |
| Risk Appetite | THRILL | 1.51 |
| Healthy Lifestyle | BALANCE | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| Thailand | 38.5% |
| Japan | 14.1% |
| United States | 7.6% |
See Hua Hin District audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for Hua Hin District. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.