Indiana State Sycamores men's basketball Audience in United States
Indiana State Sycamores men's basketball has an estimated audience of 609,778 people in United States. 53.2% are female, 46.8% are male, average age 44.6. Top regions: Indiana, Florida, Ohio. Top brand affinities: Capital One, Google Maps, Local news, Indeed.com, CarGurus.
The average Indiana State Sycamores men's basketball fan in United States is 44.6 years old, balanced, and lives primarily in Indiana. The audience is concentrated in Indiana, Florida, Ohio. Top brand affinities include Capital One, Google Maps, Local news, with strongest over-indexing on Capital One (6.49× the country average). Demographically, the Indiana State Sycamores men's basketball audience skews balanced with an average age of 44.6, and over-indexes on personality traits such as Need for Security, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of Indiana State Sycamores men's basketball fans
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 44.6 |
| Estimated audience size | 609,778 |
Audience persona
The typical Indiana State Sycamores men's basketball fan in United States is balanced, around 44.6 years old, with strong Need for Security tendencies and a notable affinity for Capital One.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Indiana | 124,162 | 11.15× |
| Florida | 24,441 | 0.59× |
| Ohio | 23,040 | 1.23× |
| Illinois | 22,797 | 1.12× |
| New York | 15,866 | 0.47× |
| Texas | 14,566 | 0.28× |
| North Carolina | 12,265 | 0.67× |
| Kentucky | 11,599 | 1.52× |
| California | 11,305 | 0.17× |
| Tennessee | 11,186 | 0.91× |
| Michigan | 10,485 | 0.66× |
| Pennsylvania | 9,791 | 0.48× |
| Louisiana | 9,760 | 1.24× |
| Iowa | 8,921 | 1.78× |
| Virginia | 8,802 | 0.59× |
| South Carolina | 7,863 | 0.86× |
| Mississippi | 7,559 | 1.5× |
| New Jersey | 7,148 | 0.46× |
| Rhode Island | 7,142 | 3.68× |
| Georgia | 6,920 | 0.37× |
| Maryland | 6,701 | 0.64× |
| Missouri | 6,578 | 0.67× |
| Nevada | 6,566 | 1.11× |
| Alabama | 5,999 | 0.7× |
| Wisconsin | 5,939 | 0.65× |
| Arizona | 5,301 | 0.43× |
| Massachusetts | 4,419 | 0.37× |
| Arkansas | 4,140 | 0.82× |
| Colorado | 3,242 | 0.34× |
| West Virginia | 3,163 | 1.11× |
| Kansas | 3,158 | 0.66× |
| Minnesota | 3,041 | 0.35× |
| Idaho | 2,921 | 0.96× |
| Connecticut | 2,548 | 0.42× |
| New Hampshire | 2,395 | 1× |
| Washington | 2,251 | 0.18× |
| Oklahoma | 2,069 | 0.31× |
| New Mexico | 1,921 | 0.63× |
| Vermont | 1,672 | 1.56× |
| Wyoming | 1,660 | 1.84× |
| Nebraska | 1,655 | 0.54× |
| Delaware | 1,523 | 0.91× |
| Alaska | 1,450 | 1.11× |
| Oregon | 1,215 | 0.17× |
| North Dakota | 1,215 | 0.97× |
| Utah | 1,208 | 0.22× |
| Hawaii | 1,131 | 0.43× |
| Maine | 1,020 | 0.47× |
| Washington, District of Columbia | 968 | 0.53× |
| South Dakota | 954 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Capital One | 6.49× | Business & Career |
| Google Maps | 6.13× | Internet & Social Media |
| Local news | 6.2× | News |
| Indeed.com | 5.48× | Business & Career |
| CarGurus | 7.75× | Cars & Mobility |
| Indiana Pacers | 10.4× | Sports |
| Circle K | 6.91× | Shopping |
| Aaron Rodgers | 6.11× | Sports |
| Enterprise Rent-A-Car | 5.74× | Cars & Mobility |
| Breaking news | 3.37× | Movies & TV |
| Diane Keaton | 5.4× | Movies & TV |
| AccuWeather | 5.6× | Home & Garden |
| Beetlejuice | 4.07× | Movies & TV |
| Google News | 4.68× | News |
| DeviantArt | 5.6× | Internet & Social Media |
| Bruce Willis | 5.53× | Movies & TV |
| Khan Academy | 5.69× | Business & Career |
| 7-Eleven | 3.64× | Shopping |
| ICloud | 6.31× | Technology & Electronics |
| Billy Bob Thornton | 5.47× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.13 |
| Extroversion | THRILL | 1.1 |
| Risk Appetite | THRILL | 1.09 |
| Family Orientation | CONSERVATISM | 1.08 |
| Price Sensitivity | PREMIUM | 1.08 |
| Career Orientation | POWER | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.9% |
| Italy | 0.1% |
| Germany | 0.0% |
See Indiana State Sycamores men's basketball audiences in other countries
- Indiana State Sycamores men's basketball — Germany
- Indiana State Sycamores men's basketball — United Kingdom
- Indiana State Sycamores men's basketball — France
- Indiana State Sycamores men's basketball — Italy
- Indiana State Sycamores men's basketball — Spain
- Indiana State Sycamores men's basketball — Brazil
- Indiana State Sycamores men's basketball — Japan
- Indiana State Sycamores men's basketball — South Korea
- Indiana State Sycamores men's basketball — India
More Basketball audiences in United States
- NBA (91,514,318)
- NBA Finals (38,840,029)
- Golden State Warriors (37,009,341)
- Los Angeles Lakers (36,163,891)
- NBA playoffs (34,904,470)
Frequently asked questions
How many fans does Indiana State Sycamores men's basketball have in United States?
Indiana State Sycamores men's basketball has an estimated audience of 609,778 people in United States, concentrated in Indiana and Florida.
What is the gender split and age of Indiana State Sycamores men's basketball fans?
53.2% of Indiana State Sycamores men's basketball fans are female, 46.8% are male, with an average age of 44.6 years.
Which brands do Indiana State Sycamores men's basketball fans like most?
Indiana State Sycamores men's basketball fans show strongest brand affinity for Capital One (6.49×), Google Maps (6.13×), and Local news (6.2×) over the country average.
Where do Indiana State Sycamores men's basketball fans live in United States?
Indiana State Sycamores men's basketball fans in United States are most concentrated in Indiana (reach 124,162), Florida (reach 24,441), and Ohio (reach 23,040). These three regions account for the largest share of the active audience.
What other brands do Indiana State Sycamores men's basketball fans also like?
Beyond Indiana State Sycamores men's basketball itself, the audience over-indexes on Google Maps (6.13×), Local news (6.2×), Indeed.com (5.48×), and CarGurus (7.75×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Indiana State Sycamores men's basketball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.