Maternity hospital Audience in United States
Maternity hospital has an estimated audience of 584,431 people in United States. 88.4% are female, 11.6% are male, average age 31.2. Top brand affinities: Child development, Maternity clothing, Google Maps, Mothercare, Indeed.com.
Top brand affinities include Child development, Maternity clothing, Google Maps, with strongest over-indexing on Child development (18.69× the country average). Demographically, the Maternity hospital audience skews more female with an average age of 31.2, and over-indexes on personality traits such as Pet Ownership, Luxury Orientation.
Category: Kids & Family · Type: Touchpoint
Demographics of Maternity hospital fans
| Metric | Value |
|---|---|
| Female | 88.4% |
| Male | 11.6% |
| Average age | 31.2 |
| Estimated audience size | 584,431 |
Audience persona
The typical Maternity hospital fan in United States is more female, around 31.2 years old, with strong Pet Ownership tendencies and a notable affinity for Child development.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Child development | 18.69× | Business & Career |
| Maternity clothing | 38.52× | Fashion & Accessoires |
| Google Maps | 8.72× | Internet & Social Media |
| Mothercare | 24.06× | Kids & Family |
| Indeed.com | 7.86× | Business & Career |
| Google News | 10.49× | News |
| Capital One | 7.14× | Business & Career |
| Water birth | 91.25× | Kids & Family |
| Khan Academy | 13.84× | Business & Career |
| PSV Eindhoven | 59.05× | Sports |
| Educational toy | 19.65× | Kids & Family |
| Scooby-Doo | 7.29× | Movies & TV |
| Baby transport | 18.86× | Kids & Family |
| Circle K | 8.96× | Shopping |
| Kendra Scott | 13.22× | Fashion & Accessoires |
| Enterprise Rent-A-Car | 7.49× | Cars & Mobility |
| Bassinet | 19.2× | Kids & Family |
| Hair Extensions | 7.03× | Beauty & Wellness |
| ICloud | 10.28× | Technology & Electronics |
| Breast pump | 16.98× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.25 |
| Luxury Orientation | PREMIUM | 2.08 |
| Indulgence | JOY | 1.65 |
| Family Orientation | CONSERVATISM | 1.5 |
| Quality Awareness | PREMIUM | 1.47 |
| Price Sensitivity | PREMIUM | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 14.8% |
| United States | 8.7% |
| France | 8.0% |
See Maternity hospital audiences in other countries
More Kids & Family audiences in United States
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- Boutiques (69,295,965)
- Bars (68,702,776)
How to read this data
Audience size is the estimated number of people in United States who actively search for Maternity hospital. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.