Sprint (running) Audience in United States
Sprint (running) has an estimated audience of 15,700,000 people in United States. Top brand affinities: Autism Awareness, Kia Sportage, Diabetes mellitus awareness, Microblogging, Singer-songwriter.
Top brand affinities include Autism Awareness, Kia Sportage, Diabetes mellitus awareness, with strongest over-indexing on Autism Awareness (19.03× the country average).
Category: Sports · Type: Topic
Demographics of Sprint (running) fans
| Metric | Value |
|---|---|
| Estimated audience size | 15,700,000 |
Audience persona
The typical Sprint (running) fan in United States shows strong Sports Activity tendencies and a notable affinity for Autism Awareness.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Kia Sportage | 42.5× | Cars & Mobility |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Honda HR-V | 28.33× | Cars & Mobility |
| Income tax | 13.19× | Business & Career |
| Houston Astros | 8.7× | Sports |
| Pre-school playgroup | 30.74× | Kids & Family |
| Winter Olympic Games | 9.33× | Sports |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Jeep Grand Cherokee | 7.92× | Cars & Mobility |
| Los Angeles Dodgers | 5.14× | Sports |
| Livemusic | 3.63× | Music & Radio |
| Buffalo Bills | 3.71× | Sports |
| Tampa Bay Buccaneers | 4.7× | Sports |
| Minnesota Vikings | 4.43× | Sports |
| Seattle Seahawks | 4.06× | Sports |
| Los Angeles Lakers | 2.82× | Sports |
| Green Bay Packers | 3.2× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.51 |
| LGBTQ+ Identity | OPEN | 1.41 |
| Luxury Orientation | PREMIUM | 1.4 |
| Indulgence | JOY | 1.39 |
| Convenience Orientation | PREMIUM | 1.38 |
| Sustainability | BALANCE | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.9% |
| United Kingdom | 6.1% |
| India | 5.8% |
See Sprint (running) audiences in other countries
More Sports audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Sprint (running). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.