Rascasse Audience Intelligence

Electronica Audience in Germany

A data profile of the people who buy, follow and care about Electronica in Germany — modelled from more than twelve digital signal sources. Electronica has an estimated audience of 4,052,393 people in Germany.

#33among Musical genre in Germany#897among Topic in Germany#90in Music & Radio

The average Electronica fan in Germany is 34.8 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen.

Top brand affinities include Resident Advisor, Italo disco, Tagesschau, with strongest over-indexing on Resident Advisor (9.12× the country average).

Demographically, the Electronica audience skews balanced with an average age of 34.8, and over-indexes on personality traits such as Extroversion, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Electronica fan in Germany is balanced, around 34.8 years old, with strong Extroversion tendencies and a notable affinity for Resident Advisor.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Electronica profile in Germany.

Audience size
4.1M
in Germany
Gender
46.7%♀
53.3% male
Age
34.8
average years
Country rank
#1445
Topic in Germany
Fig. 01

Search interest · 12-month trend

+45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Electronica fans

46.7% are female, 53.3% are male, average age 34.8.

Fig. 02

Gender split

46.7%
Female
53.3%
Male
Demographic split for Electronica audience in Germany
MetricValue
Female46.7%
Male53.3%
Average age34.8
Estimated audience size4,052,393
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Electronica audience in Germany
Age bracketShare%
16-1928%
20-2923%
30-3921%
40-4918%
50+10%
Fig. 04

Worldwide distribution

5.4%

of the worldwide Electronica audience comes from Germany.

Worldwide audience distribution share by country for Electronica
CountryShare
United States17.3%
Germany5.4%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Electronica audience in Germany is strongest.

Fig. 05

Top regions by affinity

Electronica fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~2.5M3.82×
02Baden-Württemberg~1M2.08×
03Hessen~500K1.67×
04Berlin~200K0.99×
05Sachsen~200K0.95×
06Bremen~30K0.89×
07Thüringen~90K0.86×
08Rheinland-Pfalz~200K0.83×
09Hamburg~70K0.82×
10Saarland~40K0.81×
11Mecklenburg-Vorpommern~50K0.70×
12Schleswig-Holstein~100K0.67×
13Sachsen-Anhalt~70K0.67×
14Brandenburg~80K0.65×
15Niedersachsen~200K0.63×
16Nordrhein-Westfalen~500K0.61×
Fig. 06

Affinity by region

Affinity by region — Electronica, Germany
0.61×1.00×3.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Electronica audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Electronica audience
#·InterestCategoryAffinity×
01Ministry of SoundMusic & Radio12.57×
02Resident AdvisorMusic & Radio9.12×
03Italo discoMusic & Radio7.32×
04Detroit technoMusic & Radio4.78×
05HertzCars & Mobility4.73×
06Ambient musicMusic & Radio3.89×
07Art filmMovies & TV2.81×
08LoudspeakerTechnology & Electronics2.78×
09DonationBusiness & Career2.56×
10TattoosFashion & Accessoires2.21×
11House musicMusic & Radio2.19×
12Electronic dance musicMusic & Radio2.15×
13Contemporary R&BMusic & Radio2.08×
14PatioHome & Garden1.97×
15LivemusicMusic & Radio1.94×
16DessertsFood & Beverages1.82×
17HugendubelShopping1.76×
18TransfermarktSports1.66×
19Müller (company)Food & Beverages1.58×
20TagesschauMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Electronica audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Electronica audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.72×
PatriotismCONSERVATISM1.42×
Risk AppetiteTHRILL1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Electronica audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.77×
Price SensitivityPREMIUM0.81×
IndividualismJOY0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Electronica have in Germany?

Electronica has an estimated audience of 4,052,393 people in Germany, concentrated in Bayern and Baden-Württemberg.

02

What is the gender split and age of Electronica fans?

46.7% of Electronica fans are female, 53.3% are male, with an average age of 34.8 years.

03

Which brands do Electronica fans like most?

Electronica fans show strongest brand affinity for Resident Advisor (9.12×), Italo disco (7.32×), and Tagesschau (1.51×) over the country average.

04

Where do Electronica fans live in Germany?

Electronica fans in Germany are most concentrated in Bayern (reach ~2.5M), Baden-Württemberg (reach ~1M), and Nordrhein-Westfalen (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Electronica fans also like?

Beyond Electronica itself, the audience over-indexes on Italo disco (7.32×), Tagesschau (1.51×), Tattoos (2.21×), and House music (2.19×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical genre audiences in Germany

See Electronica audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Electronica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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