Writing Audience in Germany

Demographics of Writing fans

Audience persona

The typical Writing fan in Germany is more female, around 38.2 years old, with strong Pet Ownership tendencies and a notable affinity for Satire.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Writing audiences in other countries

• Writing — United States
• Writing — United Kingdom
• Writing — France
• Writing — Italy
• Writing — Spain
• Writing — Brazil
• Writing — Japan
• Writing — South Korea
• Writing — India

More Literature audiences in Germany

• Food and drink (39,623,635)
• Entertainment (39,502,829)
• Business and industry (39,157,865)
• Shopping and fashion (38,134,645)
• Arts and music (37,163,288)

Frequently asked questions

How many fans does Writing have in Germany?

Writing has an estimated audience of 2,725,931 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Writing fans?

63.4% of Writing fans are female, 36.6% are male, with an average age of 38.2 years.

Which brands do Writing fans like most?

Writing fans show strongest brand affinity for Satire (6.59×), Tagesschau (2.64×), and Non-fiction books (5.41×) over the country average.

Where do Writing fans live in Germany?

Writing fans in Germany are most concentrated in Nordrhein-Westfalen (reach 614,740), Bayern (reach 413,651), and Baden-Württemberg (reach 391,373). These three regions account for the largest share of the active audience.

What other brands do Writing fans also like?

Beyond Writing itself, the audience over-indexes on Tagesschau (2.64×), Non-fiction books (5.41×), German television comedy (5.81×), and Pets (1.7×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Writing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.