Rascasse Audience Intelligence

Sports audiences in Denmark

The strongest Sports audiences in Denmark, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Sports audiences ranked 21categories in Denmark 2026data year
Section 01

Top Sports audiences

The strongest Sports audiences in Denmark, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Sports in Denmark — full ranking

  1. skat4.4M
  2. Sports3.8M
  3. Hobbies and activities3.5M
  4. Sports and outdoors3.3M
  5. Outdoor recreation3.3M
  6. Fitness and wellness3M
  7. Physical fitness2.6M
  8. Physical exercise2.6M
  9. Soccer2.2M
  10. Jonas Vingegaard2.1M
  11. Training1.9M
  12. FIFA World Cup1.9M
  13. Ice Hockey World Championships1.6M
  14. Golf1.5M
  15. Holger Rune1.4M
  16. Superligaen1.2M
  17. IHF World Men's Handball Championship1.2M
  18. Brøndby IF1.1M
  19. Team sport1.1M
  20. Ice hockey1.1M
  21. Strength training1.1M
  22. UEFA Champions League1.1M
  23. Swimming1.1M
  24. Basketball1M
  25. Handball995K
  26. Rasmus Højlund970K
  27. Cycling969K
  28. Premier League933K
  29. Yoga872K
  30. DP World Tour815K
  31. Swimming pool789K
  32. Outdoor enthusiast769K
  33. Formula One762K
  34. Fishing751K
  35. Weight training750K
  36. Manchester United F.C.734K
  37. Tour de France722K
  38. FC Barcelona711K
  39. Real Madrid C.F.704K
  40. FC Midtjylland691K
  41. Skiing691K
  42. Sports equipment689K
  43. Gymnastics688K
  44. Running687K
  45. American football680K
  46. Brøndby IF (women)666K
  47. BT Sport633K
  48. Personal trainer630K
  49. Baseball610K
  50. Road running592K
Section 02

Other categories in Denmark