A data profile of the people who buy, follow and care about Healthy diet in Norway — modelled from more than twelve digital signal sources. Healthy diet has an estimated audience of 568,365 people in Norway.
Healthy diet has an estimated audience of 568,365 people in Norway. 73.7% are female, 26.3% are male, average age 46.2. Top brand affinities: Dinner, Desserts, Psychology, Organic food, Fast casual restaurants.
Top brand affinities include Dinner, Desserts, Psychology, with strongest over-indexing on Dinner (2.09× the country average).
Demographically, the Healthy diet audience skews more female with an average age of 46.2, and over-indexes on personality traits such as Mindfulness, Sustainability.
The typical Healthy diet fan in Norway is more female, around 46.2 years old, with strong Mindfulness tendencies and a notable affinity for Dinner.
The key figures that characterise the Healthy diet profile in Norway.
73.7% are female, 26.3% are male, average age 46.2.
| Metric | Value |
|---|---|
| Female | 73.7% |
| Male | 26.3% |
| Average age | 46.2 |
| Estimated audience size | 568,365 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 13% | |
| 30-39 | 16% | |
| 40-49 | 23% | |
| 50+ | 39% |
of the worldwide Healthy diet audience comes from Norway.
| Country | Share |
|---|---|
| United States | 20.1% |
| Brazil | 5.5% |
| United Kingdom | 4.7% |
The strongest cross-interests of the Healthy diet audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fast casual restaurants | Food & Beverages | 2.99× | ||
| 02 | Natural foods | Food & Beverages | 2.98× | ||
| 03 | Natural skin care | Beauty & Wellness | 2.77× | ||
| 04 | Organic farming | Food & Beverages | 2.13× | ||
| 05 | Local food | Food & Beverages | 2.10× | ||
| 06 | Dinner | Food & Beverages | 2.09× | ||
| 07 | Hairstyle | Beauty & Wellness | 2.08× | ||
| 08 | Desserts | Food & Beverages | 2.01× | ||
| 09 | Organic food | Food & Beverages | 1.96× | ||
| 10 | Foodie | Food & Beverages | 1.93× | ||
| 11 | Meditation | Health | 1.81× | ||
| 12 | Pizza | Food & Beverages | 1.80× | ||
| 13 | Psychology | Business & Career | 1.75× | ||
| 14 | Drawing | Home & Garden | 1.73× | ||
| 15 | Ticketmaster | Travel & Leisure | 1.63× | ||
| 16 | Toys | Games | 1.59× | ||
| 17 | Skirt | Fashion & Accessoires | 1.59× | ||
| 18 | Lindex | Fashion & Accessoires | 1.58× | ||
| 19 | Flower | Home & Garden | 1.51× | ||
| 20 | Education | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.80× | |
| Sustainability | BALANCE | 1.40× | |
| Urban Lifestyle | OPEN | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.77× | |
| Need for Security | CONSERVATISM | 0.94× | |
| Social Media Usage | JOY | 1.03× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Healthy diet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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