Rascasse Audience Intelligence

Skin care Audience in Norway

A data profile of the people who buy, follow and care about Skin care in Norway — modelled from more than twelve digital signal sources. Skin care has an estimated audience of 665,989 people in Norway.

Skin care has an estimated audience of 665,989 people in Norway. 82.3% are female, 17.7% are male, average age 46.1. Top brand affinities: Consumer electronics, Gina Tricot, Shoes, Women's clothing, Se og Hør.

Top brand affinities include Consumer electronics, Gina Tricot, Shoes, with strongest over-indexing on Consumer electronics (1.58× the country average).

Demographically, the Skin care audience skews more female with an average age of 46.1, and over-indexes on personality traits such as Travelling, Patriotism.

The typical Skin care fan in Norway is more female, around 46.1 years old, with strong Travelling tendencies and a notable affinity for Consumer electronics.

Category: Beauty & Wellness · Type: Topic · Subtype: Skin

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Skin care profile in Norway.

Audience size
666K
in Norway
Gender
82.3%
17.7% male
Age
46.1
average years
Country rank
#530
Topic in Norway
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Skin care fans

82.3% are female, 17.7% are male, average age 46.1.

Fig. 02

Gender split

82.3%
Female
17.7%
Male
Demographic split for Skin care audience in Norway
MetricValue
Female82.3%
Male17.7%
Average age46.1
Estimated audience size665,989
Fig. 03

Age distribution

Ø 46.1
average years
Age distribution of the Skin care audience in Norway
Age bracketShare%
16-197%
20-2914%
30-3918%
40-4924%
50+37%
Fig. 04

Worldwide distribution

0.2%

of the worldwide Skin care audience comes from Norway.

Worldwide audience distribution share by country for Skin care
CountryShare
United States17.8%
Japan6.0%
United Kingdom4.5%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Skin care audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Skin care audience
#·InterestCategoryAffinity×
01Anti-aging creamBeauty & Wellness3.64×
02Natural skin careBeauty & Wellness3.13×
03Gina TricotFashion & Accessoires2.34×
04BuildingHome & Garden2.11×
05Home Interior DesignHome & Garden2.05×
06RecreationTravel & Leisure2.03×
07Beauty salonsBeauty & Wellness1.90×
08SkinBeauty & Wellness1.86×
09Men's clothingFashion & Accessoires1.82×
10DressesFashion & Accessoires1.77×
11WomanKids & Family1.75×
12SpasBeauty & Wellness1.71×
13Women's clothingFashion & Accessoires1.67×
14Se og HørNews1.67×
15KnittingHome & Garden1.64×
16ShoesFashion & Accessoires1.62×
17Bohus (retailer)Shopping1.60×
18Consumer electronicsTechnology & Electronics1.58×
19Apotek 1Health1.58×
20FlowerHome & Garden1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Skin care audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Skin care audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.13×
PatriotismCONSERVATISM0.92×
Social Media UsageJOY0.75×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Skin care audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.75×
PatriotismCONSERVATISM0.92×
TravellingTHRILL1.13×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Norway who actively search for Skin care. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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