A data profile of the people who buy, follow and care about Skin in Norway — modelled from more than twelve digital signal sources. Skin has an estimated audience of 982,581 people in Norway.
Skin has an estimated audience of 982,581 people in Norway. 80.1% are female, 19.9% are male, average age 45.2. Top brand affinities: Tattoos, Shoes, Hair products, Gina Tricot, Scandinavia.
Top brand affinities include Tattoos, Shoes, Hair products, with strongest over-indexing on Tattoos (2.91× the country average).
Demographically, the Skin audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Extroversion, Community Orientation.
The typical Skin fan in Norway is more female, around 45.2 years old, with strong Extroversion tendencies and a notable affinity for Tattoos.
The key figures that characterise the Skin profile in Norway.
80.1% are female, 19.9% are male, average age 45.2.
| Metric | Value |
|---|---|
| Female | 80.1% |
| Male | 19.9% |
| Average age | 45.2 |
| Estimated audience size | 982,581 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 24% | |
| 50+ | 35% |
of the worldwide Skin audience comes from Norway.
| Country | Share |
|---|---|
| United States | 19.6% |
| Japan | 5.2% |
| United Kingdom | 4.6% |
The strongest cross-interests of the Skin audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Facial | Beauty & Wellness | 4.74× | ||
| 02 | Collagen | Beauty & Wellness | 3.92× | ||
| 03 | Tattoos | Fashion & Accessoires | 2.91× | ||
| 04 | Internet & Social Media | 2.74× | |||
| 05 | Hairstyle | Beauty & Wellness | 2.52× | ||
| 06 | Lingerie | Fashion & Accessoires | 2.49× | ||
| 07 | Bracelet | Fashion & Accessoires | 2.26× | ||
| 08 | Hair products | Beauty & Wellness | 2.16× | ||
| 09 | Sunglasses | Fashion & Accessoires | 2.04× | ||
| 10 | Skirt | Fashion & Accessoires | 1.99× | ||
| 11 | Gina Tricot | Fashion & Accessoires | 1.93× | ||
| 12 | Spas | Beauty & Wellness | 1.87× | ||
| 13 | Happiness | Health | 1.79× | ||
| 14 | Dinner | Food & Beverages | 1.70× | ||
| 15 | Shoes | Fashion & Accessoires | 1.69× | ||
| 16 | Desserts | Food & Beverages | 1.68× | ||
| 17 | Dogs | Pets & Animals | 1.67× | ||
| 18 | Psychology | Business & Career | 1.65× | ||
| 19 | Flower | Home & Garden | 1.61× | ||
| 20 | Scandinavia | Travel & Leisure | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 2.17× | |
| Community Orientation | OPEN | 1.48× | |
| Mindfulness | BALANCE | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.95× | |
| Spirituality | BALANCE | 1.02× | |
| Healthy Lifestyle | BALANCE | 1.06× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Skin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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