A data profile of the people who buy, follow and care about Childbirth in Poland — modelled from more than twelve digital signal sources. Childbirth has an estimated audience of 2,336,339 people in Poland.
Childbirth has an estimated audience of 2,336,339 people in Poland. 86.5% are female, 13.5% are male, average age 35.8. Top brand affinities: Kindergarten, PUDELEK, Pepco, Hair products, Spas.
Top brand affinities include Kindergarten, PUDELEK, Pepco, with strongest over-indexing on Kindergarten (3.25× the country average).
Demographically, the Childbirth audience skews more female with an average age of 35.8, and over-indexes on personality traits such as Extroversion, Creativity.
The typical Childbirth fan in Poland is more female, around 35.8 years old, with strong Extroversion tendencies and a notable affinity for Kindergarten.
The key figures that characterise the Childbirth profile in Poland.
86.5% are female, 13.5% are male, average age 35.8.
| Metric | Value |
|---|---|
| Female | 86.5% |
| Male | 13.5% |
| Average age | 35.8 |
| Estimated audience size | 2,336,339 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 28% | |
| 30-39 | 23% | |
| 40-49 | 15% | |
| 50+ | 12% |
of the worldwide Childbirth audience comes from Poland.
| Country | Share |
|---|---|
| United States | 22.6% |
| Brazil | 5.2% |
| Italy | 4.8% |
The strongest cross-interests of the Childbirth audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fisher-Price | Kids & Family | 4.47× | ||
| 02 | Child safety seat | Kids & Family | 4.26× | ||
| 03 | Kindergarten | Kids & Family | 3.25× | ||
| 04 | PUDELEK | News | 3.13× | ||
| 05 | Deichmann | Shopping | 3.03× | ||
| 06 | Wedding dress | Fashion & Accessoires | 2.83× | ||
| 07 | Lingerie | Fashion & Accessoires | 2.69× | ||
| 08 | Child care | Kids & Family | 2.30× | ||
| 09 | Sunglasses | Fashion & Accessoires | 2.21× | ||
| 10 | Weddings | Kids & Family | 2.04× | ||
| 11 | Pepco | Fashion & Accessoires | 2.00× | ||
| 12 | Tattoos | Fashion & Accessoires | 1.92× | ||
| 13 | Hair products | Beauty & Wellness | 1.90× | ||
| 14 | Spas | Beauty & Wellness | 1.90× | ||
| 15 | Toys | Games | 1.79× | ||
| 16 | Kaufland | Shopping | 1.75× | ||
| 17 | Castorama | Shopping | 1.66× | ||
| 18 | Women's clothing | Fashion & Accessoires | 1.64× | ||
| 19 | Shoes | Fashion & Accessoires | 1.59× | ||
| 20 | Dogs | Pets & Animals | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.60× | |
| Creativity | OPEN | 1.56× | |
| Convenience Orientation | PREMIUM | 1.55× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.87× | |
| Career Orientation | POWER | 1.01× | |
| Need for Security | CONSERVATISM | 1.02× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Childbirth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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