A data profile of the people who buy, follow and care about Weddings in Poland — modelled from more than twelve digital signal sources. Weddings has an estimated audience of 4,144,410 people in Poland.
Weddings has an estimated audience of 4,144,410 people in Poland. 75.0% are female, 25.0% are male, average age 40.7. Top brand affinities: Pepco, Dresses, IKEA, Skirt, Discount stores.
Top brand affinities include Pepco, Dresses, IKEA, with strongest over-indexing on Pepco (2.08× the country average).
Demographically, the Weddings audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Individualism, Travelling.
The typical Weddings fan in Poland is more female, around 40.7 years old, with strong Individualism tendencies and a notable affinity for Pepco.
The key figures that characterise the Weddings profile in Poland.
75.0% are female, 25.0% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 75.0% |
| Male | 25.0% |
| Average age | 40.7 |
| Estimated audience size | 4,144,410 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 22% | |
| 30-39 | 22% | |
| 40-49 | 22% | |
| 50+ | 22% |
of the worldwide Weddings audience comes from Poland.
| Country | Share |
|---|---|
| United States | 18.3% |
| Japan | 6.1% |
| India | 5.3% |
The strongest cross-interests of the Weddings audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wedding ring | Fashion & Accessoires | 2.83× | ||
| 02 | Bride | Kids & Family | 2.80× | ||
| 03 | Wedding dress | Fashion & Accessoires | 2.78× | ||
| 04 | Wedding reception | Kids & Family | 2.46× | ||
| 05 | Skirt | Fashion & Accessoires | 2.19× | ||
| 06 | Pepco | Fashion & Accessoires | 2.08× | ||
| 07 | Blouse | Fashion & Accessoires | 2.03× | ||
| 08 | Fatherhood | Kids & Family | 1.88× | ||
| 09 | Dresses | Fashion & Accessoires | 1.85× | ||
| 10 | Children's clothing | Fashion & Accessoires | 1.85× | ||
| 11 | Discount stores | Shopping | 1.84× | ||
| 12 | Handbags | Fashion & Accessoires | 1.83× | ||
| 13 | Coupons | Shopping | 1.76× | ||
| 14 | Fragrances | Beauty & Wellness | 1.67× | ||
| 15 | IKEA | Home & Garden | 1.65× | ||
| 16 | Parenting | Kids & Family | 1.64× | ||
| 17 | Men's clothing | Fashion & Accessoires | 1.64× | ||
| 18 | Hair products | Beauty & Wellness | 1.57× | ||
| 19 | Spas | Beauty & Wellness | 1.57× | ||
| 20 | Woman | Kids & Family | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.92× | |
| Travelling | THRILL | 1.67× | |
| Early Adopter Mentality | POWER | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.72× | |
| DIY Mentality | THRILL | 0.83× | |
| Social Media Usage | JOY | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Weddings. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.