A data profile of the people who buy, follow and care about Virtue in Poland — modelled from more than twelve digital signal sources. Virtue has an estimated audience of 1,925,102 people in Poland.
Virtue has an estimated audience of 1,925,102 people in Poland. 64.2% are female, 35.8% are male, average age 35.8. Top brand affinities: Al Pacino, Robert De Niro, WhatsApp, Telegram, Love & Sex.
Top brand affinities include Al Pacino, Robert De Niro, WhatsApp, with strongest over-indexing on Al Pacino (5.53× the country average).
Demographically, the Virtue audience skews more female with an average age of 35.8, and over-indexes on personality traits such as Tradition, Spirituality.
The typical Virtue fan in Poland is more female, around 35.8 years old, with strong Tradition tendencies and a notable affinity for Al Pacino.
The key figures that characterise the Virtue profile in Poland.
64.2% are female, 35.8% are male, average age 35.8.
| Metric | Value |
|---|---|
| Female | 64.2% |
| Male | 35.8% |
| Average age | 35.8 |
| Estimated audience size | 1,925,102 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 16% | |
| 50+ | 15% |
of the worldwide Virtue audience comes from Poland.
| Country | Share |
|---|---|
| United States | 24.9% |
| Italy | 6.7% |
| Brazil | 5.1% |
The strongest cross-interests of the Virtue audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Al Pacino | Movies & TV | 5.53× | ||
| 02 | Robert De Niro | Movies & TV | 5.53× | ||
| 03 | New Testament | Politics & Society | 5.53× | ||
| 04 | Eddie Murphy | Movies & TV | 5.53× | ||
| 05 | Harrison Ford | Movies & TV | 5.15× | ||
| 06 | Telegram | Internet & Social Media | 3.77× | ||
| 07 | Web conferencing | Technology & Electronics | 3.10× | ||
| 08 | Love & Sex | Kids & Family | 3.01× | ||
| 09 | Diary | Kids & Family | 2.82× | ||
| 10 | First-time buyer | Shopping | 2.45× | ||
| 11 | News magazine | News | 2.18× | ||
| 12 | Internet & Social Media | 2.11× | |||
| 13 | Modern architecture | Arts & Culture | 2.10× | ||
| 14 | Sushi | Food & Beverages | 2.05× | ||
| 15 | University | Business & Career | 1.97× | ||
| 16 | Anti-aging cream | Beauty & Wellness | 1.89× | ||
| 17 | Radio ZET | Music & Radio | 1.69× | ||
| 18 | Child care | Kids & Family | 1.59× | ||
| 19 | Fiction books | Literature | 1.58× | ||
| 20 | Happiness | Health | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.48× | |
| Spirituality | BALANCE | 1.43× | |
| Indulgence | JOY | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.97× | |
| Quality Awareness | PREMIUM | 0.98× | |
| Luxury Orientation | PREMIUM | 0.98× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Virtue. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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