Babe Ruth League Audience in United States

Babe Ruth League has an estimated audience of 462,792 people in United States. 26.8% are female, 73.2% are male, average age 40.2. Top regions: Florida, California, Virginia. Top brand affinities: JTV (Indonesia), Pro-Ject, Governor of Michigan, Wok, Alaska.
The average Babe Ruth League fan in United States is 40.2 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Virginia. Top brand affinities include JTV (Indonesia), Pro-Ject, Governor of Michigan, with strongest over-indexing on JTV (Indonesia) (9.85× the country average). Demographically, the Babe Ruth League audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Sports Activity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Event · Subtype: Baseball
Demographics of Babe Ruth League fans
| Metric | Value |
|---|---|
| Female | 26.8% |
| Male | 73.2% |
| Average age | 40.2 |
| Estimated audience size | 462,792 |
Audience persona
The typical Babe Ruth League fan in United States is more male, around 40.2 years old, with strong Sports Activity tendencies and a notable affinity for JTV (Indonesia).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 32,366 | 1.03× |
| California | 24,259 | 0.48× |
| Virginia | 20,897 | 1.85× |
| Pennsylvania | 19,621 | 1.26× |
| New Jersey | 16,775 | 1.43× |
| North Carolina | 15,092 | 1.08× |
| Texas | 14,475 | 0.36× |
| Massachusetts | 12,174 | 1.34× |
| New York | 11,770 | 0.46× |
| Indiana | 8,927 | 1.06× |
| Kentucky | 8,794 | 1.52× |
| Alabama | 8,072 | 1.25× |
| Illinois | 5,911 | 0.38× |
| Missouri | 5,633 | 0.76× |
| Washington | 5,460 | 0.59× |
| Tennessee | 4,754 | 0.51× |
| New Hampshire | 4,584 | 2.51× |
| Connecticut | 4,482 | 0.97× |
| Maryland | 3,749 | 0.47× |
| Maine | 3,725 | 2.25× |
| Ohio | 3,632 | 0.25× |
| Louisiana | 3,626 | 0.61× |
| Oregon | 3,584 | 0.68× |
| Arkansas | 3,466 | 0.91× |
| Wisconsin | 3,349 | 0.48× |
| Colorado | 3,203 | 0.44× |
| Georgia | 2,869 | 0.2× |
| Utah | 2,758 | 0.67× |
| Arizona | 2,747 | 0.29× |
| Minnesota | 2,660 | 0.4× |
| North Dakota | 2,570 | 2.7× |
| Idaho | 2,569 | 1.11× |
| Mississippi | 2,483 | 0.65× |
| Montana | 2,420 | 1.88× |
| Vermont | 2,406 | 2.96× |
| Michigan | 2,369 | 0.2× |
| Rhode Island | 2,330 | 1.58× |
| Hawaii | 2,325 | 1.17× |
| Kansas | 2,299 | 0.63× |
| West Virginia | 2,196 | 1.02× |
| Iowa | 2,054 | 0.54× |
| Oklahoma | 2,003 | 0.39× |
| Wyoming | 1,776 | 2.59× |
| Nebraska | 1,772 | 0.76× |
| Nevada | 1,757 | 0.39× |
| Alaska | 1,753 | 1.77× |
| South Carolina | 1,666 | 0.24× |
| Delaware | 1,565 | 1.23× |
| South Dakota | 1,508 | 1.41× |
| New Mexico | 1,410 | 0.61× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| JTV (Indonesia) | 9.85× | |
| Pro-Ject | 5.29× | Music & Radio |
| Governor of Michigan | 9.52× | Politics & Society |
| Wok | 7.44× | Food & Beverages |
| Alaska | 1.95× | Travel & Leisure |
| Vocal harmony | 5.04× | Music & Radio |
| Elsword | 17.89× | Games |
| Mad About You | 13.59× | Movies & TV |
| Minnesota | 1.89× | Travel & Leisure |
| Sue Monk Kidd | 33.26× | Literature |
| Grinch | 4.3× | Movies & TV |
| Goop | 5.42× | Internet & Social Media |
| Product design | 1.93× | Business & Career |
| Hipster | 8.62× | Politics & Society |
| Guitarist (magazine) | 9.77× | Music & Radio |
| La Jolla | 7.48× | Travel & Leisure |
| Hibachi | 6.14× | Food & Beverages |
| Nationality | 1.63× | Politics & Society |
| Ember.js | 17.41× | Technology & Electronics |
| Cherish (group) | 8.12× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.3 |
| Family Orientation | CONSERVATISM | 1.27 |
| Community Orientation | OPEN | 1.16 |
| Convenience Orientation | PREMIUM | 1.07 |
| Risk Appetite | THRILL | 1.04 |
| Early Adopter Mentality | POWER | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 97.8% |
| Mexico | 0.9% |
| Japan | 0.2% |
See Babe Ruth League audiences in other countries
More Baseball audiences in United States
- MLB (63,450,411)
- New York Yankees (27,112,314)
- Detroit Tigers (26,562,248)
- Chicago Cubs (20,317,705)
- Los Angeles Dodgers (19,256,138)
Frequently asked questions
How many fans does Babe Ruth League have in United States?
Babe Ruth League has an estimated audience of 462,792 people in United States, concentrated in Florida and California.
What is the gender split and age of Babe Ruth League fans?
26.8% of Babe Ruth League fans are female, 73.2% are male, with an average age of 40.2 years.
Which brands do Babe Ruth League fans like most?
Babe Ruth League fans show strongest brand affinity for JTV (Indonesia) (9.85×), Pro-Ject (5.29×), and Governor of Michigan (9.52×) over the country average.
Where do Babe Ruth League fans live in United States?
Babe Ruth League fans in United States are most concentrated in Florida (reach 32,366), California (reach 24,259), and Virginia (reach 20,897). These three regions account for the largest share of the active audience.
What other brands do Babe Ruth League fans also like?
Beyond Babe Ruth League itself, the audience over-indexes on Pro-Ject (5.29×), Governor of Michigan (9.52×), Wok (7.44×), and Alaska (1.95×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Babe Ruth League. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.