Rascasse Audience Intelligence

Causeway Bay Audience in United States

A data profile of the people who buy, follow and care about Causeway Bay in United States — modelled from more than twelve digital signal sources. Causeway Bay has an estimated audience of 19,817,509 people in United States.

The average Causeway Bay fan in United States is 40.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Discount stores, QVC, Pinterest, with strongest over-indexing on Discount stores (4.12× the country average).

Demographically, the Causeway Bay audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Price Sensitivity, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Causeway Bay fan in United States is more female, around 40.5 years old, with strong Price Sensitivity tendencies and a notable affinity for Discount stores.

Category: Travel & Leisure · Type: POI · Subtype: Region

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Causeway Bay profile in United States.

Audience size
19.8M
in United States
Gender
85.1%
14.9% male
Age
40.5
average years
Country rank
#1665
POI in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Causeway Bay fans

85.1% are female, 14.9% are male, average age 40.5.

Fig. 02

Gender split

85.1%
Female
14.9%
Male
Demographic split for Causeway Bay audience in United States
MetricValue
Female85.1%
Male14.9%
Average age40.5
Estimated audience size19,817,509
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the Causeway Bay audience in United States
Age bracketShare%
16-1913%
20-2921%
30-3922%
40-4924%
50+19%
Fig. 04

Worldwide distribution

27.6%

of the worldwide Causeway Bay audience comes from United States.

Worldwide audience distribution share by country for Causeway Bay
CountryShare
United States27.6%
Italy6.2%
United Kingdom6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Causeway Bay audience in United States is strongest.

Fig. 05

Top regions by affinity

Causeway Bay fans by region: top regions in United States
#RegionReachAffinity×
01California~6M2.71×
02New York~2.5M2.04×
03Washington~800K1.99×
04Hawaii~200K1.86×
05Washington, District of Columbia~90K1.57×
06Massachusetts~600K1.44×
07Michigan~700K1.27×
08Alaska~50K1.20×
09Vermont~40K1.18×
10New Jersey~600K1.16×
11North Dakota~50K1.12×
12South Dakota~50K1.10×
13Nevada~200K1.05×
14Illinois~700K1.04×
15Oregon~200K1.04×
16Montana~60K1.04×
17New Hampshire~80K1.01×
18Rhode Island~60K1.01×
19Delaware~60K1.01×
20Maine~70K0.98×
21West Virginia~90K0.97×
22Utah~200K0.96×
23Idaho~90K0.95×
24New Mexico~90K0.94×
25Mississippi~200K0.93×
26Nebraska~90K0.93×
27Virginia~400K0.91×
28Arkansas~100K0.91×
29Kansas~100K0.90×
30Connecticut~200K0.89×
31Iowa~100K0.89×
32Oklahoma~200K0.88×
33Louisiana~200K0.87×
34Kentucky~200K0.87×
35Alabama~200K0.86×
36Colorado~300K0.85×
37Minnesota~200K0.85×
38Arizona~300K0.84×
39South Carolina~200K0.84×
40Maryland~300K0.83×
41Missouri~300K0.82×
42Wisconsin~200K0.82×
43Indiana~300K0.81×
44Tennessee~300K0.80×
45Texas~1.5M0.77×
46Pennsylvania~500K0.77×
47Ohio~500K0.77×
48Georgia~500K0.76×
49North Carolina~400K0.73×
50Florida~900K0.70×
Fig. 06

Affinity by region

Affinity by region — Causeway Bay, United States
0.70×1.00×2.71×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Causeway Bay audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Causeway Bay audience
#·InterestCategoryAffinity×
01QVCMovies & TV5.84×
02Weather forecastingHome & Garden4.24×
03Discount storesShopping4.12×
04Diaper bagKids & Family3.75×
05SkirtFashion & Accessoires2.83×
06Shopping mallsShopping2.82×
07FedExBusiness & Career2.64×
08Real propertyHome & Garden2.55×
09TrousersFashion & Accessoires2.41×
10Planet FitnessSports2.38×
11PinterestInternet & Social Media2.35×
12Mortgage loansBusiness & Career2.30×
13Nordstrom rackFashion & Accessoires2.16×
14IKEAHome & Garden2.02×
15Men's clothingFashion & Accessoires1.98×
16AirbnbTravel & Leisure1.97×
17HairstyleBeauty & Wellness1.94×
18FragrancesBeauty & Wellness1.91×
19FurnitureHome & Garden1.81×
20HappinessHealth1.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Causeway Bay audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Causeway Bay audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.84×
Convenience OrientationPREMIUM1.82×
Family OrientationCONSERVATISM1.72×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Causeway Bay audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.76×
Risk AppetiteTHRILL0.84×
Pet OwnershipJOY0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Causeway Bay have in United States?

Causeway Bay has an estimated audience of 19,817,509 people in United States, concentrated in California and New York.

02

What is the gender split and age of Causeway Bay fans?

85.1% of Causeway Bay fans are female, 14.9% are male, with an average age of 40.5 years.

03

Which brands do Causeway Bay fans like most?

Causeway Bay fans show strongest brand affinity for Discount stores (4.12×), QVC (5.84×), and Pinterest (2.35×) over the country average.

04

Where do Causeway Bay fans live in United States?

Causeway Bay fans in United States are most concentrated in California (reach ~6M), New York (reach ~2.5M), and Texas (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Causeway Bay fans also like?

Beyond Causeway Bay itself, the audience over-indexes on QVC (5.84×), Pinterest (2.35×), Shopping malls (2.82×), and Planet Fitness (2.38×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Causeway Bay. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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