Global Positioning System Audience in United States

Global Positioning System logo

Global Positioning System has an estimated audience of 18,153,299 people in United States. 48.1% are female, 51.9% are male, average age 40.5. Top regions: California, Florida, Texas. Top brand affinities: Elsword, Cassoulet, Israel, Hipster, Vocal harmony.

The average Global Positioning System fan in United States is 40.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Elsword, Cassoulet, Israel, with strongest over-indexing on Elsword (24.19× the country average). Demographically, the Global Positioning System audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Patriotism, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Global Positioning System fans

Demographic split for Global Positioning System audience in United States
MetricValue
Female48.1%
Male51.9%
Average age40.5
Estimated audience size18,153,299

Audience persona

The typical Global Positioning System fan in United States is balanced, around 40.5 years old, with strong Patriotism tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Global Positioning System in United States
RegionReachAffinity
California1,830,7310.92×
Florida1,739,4401.42×
Texas1,735,2811.11×
New York1,126,7491.11×
Georgia770,0381.38×
North Carolina725,3341.33×
New Jersey702,1981.52×
Pennsylvania664,4031.09×
Ohio615,1611.1×
Illinois614,7931.02×
Virginia514,5111.16×
Michigan457,8850.96×
Tennessee447,2891.23×
Massachusetts423,3391.18×
Indiana405,2641.22×
Maryland370,2941.19×
South Carolina341,9271.25×
Alabama333,9451.32×
Arizona324,6960.88×
Louisiana305,4751.3×
Washington281,3970.77×
Missouri278,3790.95×
Kentucky255,0501.12×
Wisconsin237,5030.87×
Connecticut230,2681.26×
Colorado218,8770.76×
Minnesota216,3600.83×
Mississippi195,7541.31×
Oklahoma187,4260.93×
Oregon168,4470.81×
Arkansas163,9671.1×
Nevada142,4810.81×
Iowa124,9330.84×
Kansas114,9460.8×
Utah110,3040.68×
West Virginia91,0261.08×
Nebraska84,2650.93×
New Mexico78,1770.86×
Maine69,7571.07×
Rhode Island65,5131.13×
Idaho64,0590.7×
New Hampshire62,8640.88×
Hawaii61,1930.78×
Washington, District of Columbia59,2721.09×
Delaware46,0580.92×
Montana30,9860.62×
South Dakota28,3190.67×
North Dakota27,4810.74×
Alaska25,6710.66×
Vermont23,7440.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Global Positioning System audience
BrandAffinityCategory
Elsword24.19×Games
Cassoulet10.24×Food & Beverages
Israel1.75×Travel & Leisure
Hipster7.12×Politics & Society
Vocal harmony2.87×Music & Radio
Morphine (band)5.02×Music & Radio
Historic site2.58×Arts & Culture
Wikia2.03×Internet & Social Media
Jesse Plemons2.05×Movies & TV
MK2.38×Music & Radio
Governor of Michigan4.03×Politics & Society
JDSU1.66×Business & Career
Home staging2.84×Home & Garden
Staycation1.75×Home & Garden
N1 road (South Africa)2.06×Travel & Leisure
Fairy godmother3.59×Literature
Hog Hunting1.62×Sports
Goop2.53×Internet & Social Media
Northrop Grumman2.98×Business & Career
Grinch1.86×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Global Positioning System audience
TraitClusterScore
PatriotismCONSERVATISM1.39
Quality AwarenessPREMIUM1.37
Convenience OrientationPREMIUM1.29
Luxury OrientationPREMIUM1.28
Need for SecurityCONSERVATISM1.27
IndividualismJOY1.18

Worldwide distribution

Worldwide audience distribution share by country for Global Positioning System
CountryShare
United States17.0%
India5.0%
Italy4.6%

See Global Positioning System audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Global Positioning System have in United States?

Global Positioning System has an estimated audience of 18,153,299 people in United States, concentrated in California and Florida.

What is the gender split and age of Global Positioning System fans?

48.1% of Global Positioning System fans are female, 51.9% are male, with an average age of 40.5 years.

Which brands do Global Positioning System fans like most?

Global Positioning System fans show strongest brand affinity for Elsword (24.19×), Cassoulet (10.24×), and Israel (1.75×) over the country average.

Where do Global Positioning System fans live in United States?

Global Positioning System fans in United States are most concentrated in California (reach 1,830,731), Florida (reach 1,739,440), and Texas (reach 1,735,281). These three regions account for the largest share of the active audience.

What other brands do Global Positioning System fans also like?

Beyond Global Positioning System itself, the audience over-indexes on Cassoulet (10.24×), Israel (1.75×), Hipster (7.12×), and Vocal harmony (2.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Global Positioning System. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.