Rascasse Audience Intelligence

Harmony Audience in United States

A data profile of the people who buy, follow and care about Harmony in United States — modelled from more than twelve digital signal sources. Harmony has an estimated audience of 21,759,753 people in United States.

#1004among Topic in United States#53in Kids & Family

The average Harmony fan in United States is 40.7 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, Indiana, California.

Top brand affinities include Radio, Genetics, Web server, with strongest over-indexing on Radio (1.78× the country average).

Demographically, the Harmony audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Harmony fan in United States is balanced, around 40.7 years old, with strong Spirituality tendencies and a notable affinity for Radio.

Category: Kids & Family · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Harmony profile in United States.

Audience size
21.8M
in United States
Gender
52.7%♀
47.3% male
Age
40.7
average years
Country rank
#1467
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Harmony fans

52.7% are female, 47.3% are male, average age 40.7.

Fig. 02

Gender split

52.7%
Female
47.3%
Male
Demographic split for Harmony audience in United States
MetricValue
Female52.7%
Male47.3%
Average age40.7
Estimated audience size21,759,753
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Harmony audience in United States
Age bracketShare%
16-1919%
20-2916%
30-3918%
40-4922%
50+24%
Fig. 04

Worldwide distribution

18.4%

of the worldwide Harmony audience comes from United States.

Worldwide audience distribution share by country for Harmony
CountryShare
United States18.4%
Mexico5.5%
Italy5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Harmony audience in United States is strongest.

Fig. 05

Top regions by affinity

Harmony fans by region: top regions in United States
#RegionReachAffinity×
01Indiana~3M7.27×
02West Virginia~200K2.34×
03Utah~400K2.04×
04Minnesota~600K1.84×
05Texas~3M1.64×
06Maine~100K1.44×
07North Carolina~800K1.18×
08Pennsylvania~900K1.17×
09Iowa~200K1.17×
10Florida~1.5M1.06×
11California~2.5M1.01×
12Illinois~700K0.95×
13Rhode Island~60K0.91×
14Mississippi~200K0.90×
15Georgia~600K0.87×
16Wisconsin~300K0.87×
17Kentucky~200K0.87×
18Delaware~50K0.87×
19Colorado~300K0.86×
20Louisiana~200K0.86×
21Arkansas~200K0.85×
22New York~1M0.84×
23Oklahoma~200K0.83×
24New Mexico~90K0.81×
25Maryland~300K0.79×
26Virginia~400K0.78×
27Alabama~200K0.78×
28New Jersey~400K0.77×
29Tennessee~300K0.77×
30Arizona~300K0.76×
31South Carolina~300K0.76×
32Massachusetts~300K0.75×
33Nevada~200K0.75×
34Washington, District of Columbia~50K0.75×
35Washington~300K0.74×
36Oregon~200K0.74×
37Kansas~100K0.74×
38Hawaii~70K0.74×
39South Dakota~40K0.74×
40Alaska~30K0.74×
41Michigan~400K0.71×
42North Dakota~30K0.70×
43Ohio~500K0.69×
44Nebraska~70K0.68×
45Vermont~30K0.68×
46Missouri~200K0.67×
47New Hampshire~60K0.67×
48Montana~40K0.67×
49Idaho~70K0.66×
50Connecticut~100K0.65×
Fig. 06

Affinity by region

Affinity by region — Harmony, United States
0.65×1.00×7.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Harmony audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Harmony audience
#·InterestCategoryAffinity×
01ImprovisationMusic & Radio3.85×
02Atlético MadridSports3.80×
03Berlin WallTravel & Leisure3.72×
04Web serverTechnology & Electronics3.24×
05La LigaSports2.37×
06FanaticsFashion & Accessoires2.09×
07Non-alcoholic beverageFood & Beverages2.08×
08Milwaukee BrewersSports2.07×
09TicketmasterTravel & Leisure1.85×
10Real propertyHome & Garden1.85×
11GeneticsKids & Family1.81×
12RadioTechnology & Electronics1.78×
13Preventive healthcareHealth1.77×
14Catholic ChurchPolitics & Society1.74×
15Detroit TigersSports1.69×
16Spanish languagePolitics & Society1.60×
17Romance filmMovies & TV1.56×
18LibraryLiterature1.56×
19Britney SpearsMusic & Radio1.55×
20New York PostNews1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Harmony audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Harmony audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.49×
PatriotismCONSERVATISM1.36×
TraditionCONSERVATISM1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Harmony audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.64×
Sports ActivityPOWER0.79×
Design AffinityPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Harmony have in United States?

Harmony has an estimated audience of 21,759,753 people in United States, concentrated in Texas and Indiana.

02

What is the gender split and age of Harmony fans?

52.7% of Harmony fans are female, 47.3% are male, with an average age of 40.7 years.

03

Which brands do Harmony fans like most?

Harmony fans show strongest brand affinity for Radio (1.78×), Genetics (1.81×), and Web server (3.24×) over the country average.

04

Where do Harmony fans live in United States?

Harmony fans in United States are most concentrated in Texas (reach ~3M), Indiana (reach ~3M), and California (reach ~2.5M). These three regions account for the largest share of the active audience.

05

What other brands do Harmony fans also like?

Beyond Harmony itself, the audience over-indexes on Genetics (1.81×), Web server (3.24×), Ticketmaster (1.85×), and Real property (1.85×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Kids & Family audiences in United States

See Harmony audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Harmony. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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