Toledo Mud Hens Audience in United States

Toledo Mud Hens logo

Toledo Mud Hens has an estimated audience of 338,631 people in United States. 49.7% are female, 50.3% are male, average age 40.7. Top regions: Michigan, Ohio, Florida. Top brand affinities: Sinaloa, Laguna (province), JTV (Indonesia), Hog Hunting, Minnesota.

The average Toledo Mud Hens fan in United States is 40.7 years old, balanced, and lives primarily in Michigan. The audience is concentrated in Michigan, Ohio, Florida. Top brand affinities include Sinaloa, Laguna (province), JTV (Indonesia), with strongest over-indexing on Sinaloa (14.25× the country average). Demographically, the Toledo Mud Hens audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Family Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team

Demographics of Toledo Mud Hens fans

Demographic split for Toledo Mud Hens audience in United States
MetricValue
Female49.7%
Male50.3%
Average age40.7
Estimated audience size338,631

Audience persona

The typical Toledo Mud Hens fan in United States is balanced, around 40.7 years old, with strong Family Orientation tendencies and a notable affinity for Sinaloa.

Top regions in United States

Top regions ranked by reach for Toledo Mud Hens in United States
RegionReachAffinity
Michigan155,00917.51×
Ohio131,68612.62×
Florida12,2330.53×
California10,2390.27×
Indiana9,7981.58×
Texas7,3590.25×
Pennsylvania6,7650.59×
Illinois6,6280.59×
New York6,5650.35×
North Carolina6,2330.61×
Tennessee4,4820.66×
Virginia4,0040.49×
Minnesota3,4820.72×
Kentucky3,3260.78×
Georgia3,2890.32×
Arizona3,2310.47×
Massachusetts3,1690.47×
Wisconsin2,8050.55×
Iowa2,7280.98×
New Jersey2,5820.3×
South Carolina2,4890.49×
Maryland1,9890.34×
Colorado1,9530.37×
Missouri1,6920.31×
Nebraska1,6440.97×
Washington1,6200.24×
Alabama1,3080.28×
Connecticut1,2750.38×
Nevada1,2660.39×
Oklahoma1,2590.33×
Louisiana9890.23×
Utah9150.3×
Oregon8900.23×
Kansas8410.32×
Mississippi7110.25×
West Virginia6870.44×
Arkansas5730.21×
Hawaii4430.3×
New Hampshire4390.33×
New Mexico3960.23×
Maine3870.32×
Idaho3710.22×
Washington, District of Columbia3380.33×
Rhode Island3320.31×
Alaska3110.43×
Vermont3020.51×
Delaware2310.25×
Montana2080.22×
South Dakota2050.26×
North Dakota1940.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Toledo Mud Hens audience
BrandAffinityCategory
Sinaloa14.25×Travel & Leisure
Laguna (province)27.03×
JTV (Indonesia)12.97×
Hog Hunting8.27×Sports
Minnesota4.02×Travel & Leisure
Nebraska4.06×Travel & Leisure
Noodle (Gorillaz)4.02×Music & Radio
Alaska1.87×Travel & Leisure
Academy Award for Best Original Score17.75×Movies & TV
Rajasthan16.17×Travel & Leisure
Elsword15.56×Games
Justice2.72×Politics & Society
Pro-Ject3.55×Music & Radio
Sailor3.82×Travel & Leisure
Kerala5.01×Travel & Leisure
Unique Gifts1.55×Shopping
Captain America (1990 film)2.76×Movies & TV
Google Analytics2.96×Internet & Social Media
Nebraska Cornhuskers football2.03×Sports
Birthday Gifts1.7×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Toledo Mud Hens audience
TraitClusterScore
Family OrientationCONSERVATISM2.14
Community OrientationOPEN1.45
PatriotismCONSERVATISM1.09
Risk AppetiteTHRILL1.08
Urban LifestyleOPEN1.05
DIY MentalityTHRILL1.03

Worldwide distribution

Worldwide audience distribution share by country for Toledo Mud Hens
CountryShare
United States92.6%
China1.3%
Taiwan1.0%

See Toledo Mud Hens audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Toledo Mud Hens have in United States?

Toledo Mud Hens has an estimated audience of 338,631 people in United States, concentrated in Michigan and Ohio.

What is the gender split and age of Toledo Mud Hens fans?

49.7% of Toledo Mud Hens fans are female, 50.3% are male, with an average age of 40.7 years.

Which brands do Toledo Mud Hens fans like most?

Toledo Mud Hens fans show strongest brand affinity for Sinaloa (14.25×), Laguna (province) (27.03×), and JTV (Indonesia) (12.97×) over the country average.

Where do Toledo Mud Hens fans live in United States?

Toledo Mud Hens fans in United States are most concentrated in Michigan (reach 155,009), Ohio (reach 131,686), and Florida (reach 12,233). These three regions account for the largest share of the active audience.

What other brands do Toledo Mud Hens fans also like?

Beyond Toledo Mud Hens itself, the audience over-indexes on Laguna (province) (27.03×), JTV (Indonesia) (12.97×), Hog Hunting (8.27×), and Minnesota (4.02×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Toledo Mud Hens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.