Welding Audience in United States

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Welding has an estimated audience of 21,866,287 people in United States. 22.1% are female, 77.9% are male, average age 39.1. Top regions: Texas, California, Florida. Top brand affinities: Monogram, Urban Outfitters, Elsword, UK garage, MK.

The average Welding fan in United States is 39.1 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Monogram, Urban Outfitters, Elsword, with strongest over-indexing on Monogram (6.16× the country average). Demographically, the Welding audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic · Subtype: Body

Demographics of Welding fans

Demographic split for Welding audience in United States
MetricValue
Female22.1%
Male77.9%
Average age39.1
Estimated audience size21,866,287

Audience persona

The typical Welding fan in United States is more male, around 39.1 years old, with strong Patriotism tendencies and a notable affinity for Monogram.

Top regions in United States

Top regions ranked by reach for Welding in United States
RegionReachAffinity
Texas3,358,6891.79×
California3,252,1101.35×
Florida1,633,9761.1×
New York1,001,2010.82×
Georgia825,4871.23×
North Carolina766,0021.16×
Illinois750,8481.03×
Pennsylvania656,2160.89×
Ohio600,8500.89×
Arizona552,4481.24×
Virginia529,4680.99×
Washington506,2241.15×
Michigan485,3650.85×
Tennessee461,0121.05×
New Jersey454,1670.82×
Indiana391,7670.98×
Colorado391,1371.13×
Louisiana368,2371.31×
South Carolina363,9451.11×
Alabama342,7711.12×
Maryland309,5820.82×
Oregon301,8121.2×
Massachusetts298,8440.69×
Missouri292,4330.83×
Oklahoma291,0321.2×
Wisconsin276,8890.84×
Minnesota272,7620.87×
Kentucky255,1740.93×
Mississippi243,6221.35×
Nevada217,2191.03×
Utah213,1651.09×
Arkansas205,9691.14×
Kansas181,1241.05×
Iowa173,7130.96×
Connecticut169,3170.77×
New Mexico153,8921.4×
Nebraska117,6471.07×
Idaho113,2921.03×
West Virginia98,8850.97×
Hawaii72,1500.77×
Maine70,6320.9×
New Hampshire53,1670.62×
Rhode Island51,6060.74×
Montana51,0300.84×
Delaware49,4390.82×
Washington, District of Columbia48,6300.74×
North Dakota45,1191×
South Dakota41,5900.82×
Alaska41,1440.88×
Wyoming31,9970.99×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Welding audience
BrandAffinityCategory
Monogram6.16×Home & Garden
Urban Outfitters1.98×Shopping
Elsword15×Games
UK garage4.09×Music & Radio
MK3.11×Music & Radio
Home staging3.56×Home & Garden
Wikia2.27×Internet & Social Media
Pro-Ject2.73×Music & Radio
WESH3.13×Movies & TV
N1 road (South Africa)2.56×Travel & Leisure
Corona (band)3.26×Music & Radio
Keith Stanfield3.63×Movies & TV
ABC 7 Chicago2.36×Movies & TV
Staycation1.74×Home & Garden
Keeper (password manager)3.23×Technology & Electronics
Hog Hunting1.68×Sports
Personalised Gifts1.65×Home & Garden
Wow! Wow! Wubbzy!2.78×Movies & TV
Acoustic music1.62×Music & Radio
WFTV2×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Welding audience
TraitClusterScore
PatriotismCONSERVATISM1.5
ExtroversionTHRILL1.42
Need for SecurityCONSERVATISM1.35
DIY MentalityTHRILL1.34
Risk AppetiteTHRILL1.28
IndividualismJOY1.15

Worldwide distribution

Worldwide audience distribution share by country for Welding
CountryShare
United States28.9%
Italy4.7%
Germany4.6%

See Welding audiences in other countries

More Body audiences in United States

Frequently asked questions

How many fans does Welding have in United States?

Welding has an estimated audience of 21,866,287 people in United States, concentrated in Texas and California.

What is the gender split and age of Welding fans?

22.1% of Welding fans are female, 77.9% are male, with an average age of 39.1 years.

Which brands do Welding fans like most?

Welding fans show strongest brand affinity for Monogram (6.16×), Urban Outfitters (1.98×), and Elsword (15×) over the country average.

Where do Welding fans live in United States?

Welding fans in United States are most concentrated in Texas (reach 3,358,689), California (reach 3,252,110), and Florida (reach 1,633,976). These three regions account for the largest share of the active audience.

What other brands do Welding fans also like?

Beyond Welding itself, the audience over-indexes on Urban Outfitters (1.98×), Elsword (15×), UK garage (4.09×), and MK (3.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Welding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.