A data profile of the people who buy, follow and care about Broadcasting in Norway — modelled from more than twelve digital signal sources. Broadcasting has an estimated audience of 811,416 people in Norway.
Broadcasting has an estimated audience of 811,416 people in Norway. 45.1% are female, 54.9% are male, average age 44.0. Top brand affinities: Google, Current events, Happiness, Video games, Hairstyle.
Top brand affinities include Google, Current events, Happiness, with strongest over-indexing on Google (1.52× the country average).
Demographically, the Broadcasting audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Convenience Orientation, Early Adopter Mentality.
The typical Broadcasting fan in Norway is balanced, around 44.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Google.
The key figures that characterise the Broadcasting profile in Norway.
45.1% are female, 54.9% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 45.1% |
| Male | 54.9% |
| Average age | 44.0 |
| Estimated audience size | 811,416 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 23% | |
| 50+ | 32% |
of the worldwide Broadcasting audience comes from Norway.
| Country | Share |
|---|---|
| United States | 19.5% |
| India | 5.7% |
| Brazil | 5.0% |
The strongest cross-interests of the Broadcasting audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Radio | Technology & Electronics | 2.29× | ||
| 02 | Hairstyle | Beauty & Wellness | 2.08× | ||
| 03 | Germany | Travel & Leisure | 1.86× | ||
| 04 | Viral video | Internet & Social Media | 1.82× | ||
| 05 | First-person shooter games | Games | 1.76× | ||
| 06 | Instant messaging | Internet & Social Media | 1.71× | ||
| 07 | Science fiction movies | Movies & TV | 1.70× | ||
| 08 | Charity and causes | Business & Career | 1.62× | ||
| 09 | Fiction books | Literature | 1.60× | ||
| 10 | Financial services | Business & Career | 1.59× | ||
| 11 | Celebrity | Movies & TV | 1.58× | ||
| 12 | Newspapers | Literature | 1.58× | ||
| 13 | Wikipedia | Internet & Social Media | 1.58× | ||
| 14 | Online games | Games | 1.57× | ||
| 15 | Current events | Arts & Culture | 1.56× | ||
| 16 | Electronics | Technology & Electronics | 1.55× | ||
| 17 | Happiness | Health | 1.53× | ||
| 18 | Internet & Social Media | 1.52× | |||
| 19 | Video games | Games | 1.52× | ||
| 20 | Hair products | Beauty & Wellness | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.35× | |
| Early Adopter Mentality | POWER | 1.33× | |
| Community Orientation | OPEN | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.75× | |
| Creativity | OPEN | 0.77× | |
| Price Sensitivity | PREMIUM | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Broadcasting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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