A data profile of the people who buy, follow and care about Training in Norway — modelled from more than twelve digital signal sources. Training has an estimated audience of 1,201,328 people in Norway.
Training has an estimated audience of 1,201,328 people in Norway. 60.3% are female, 39.7% are male, average age 44.1. Top brand affinities: Biltema, Happiness, TikTok, Dogs, Gina Tricot.
Top brand affinities include Biltema, Happiness, TikTok, with strongest over-indexing on Biltema (2.33× the country average).
Demographically, the Training audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion.
The typical Training fan in Norway is more female, around 44.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Biltema.
The key figures that characterise the Training profile in Norway.
60.3% are female, 39.7% are male, average age 44.1.
| Metric | Value |
|---|---|
| Female | 60.3% |
| Male | 39.7% |
| Average age | 44.1 |
| Estimated audience size | 1,201,328 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 25% | |
| 50+ | 31% |
of the worldwide Training audience comes from Norway.
| Country | Share |
|---|---|
| United States | 24.8% |
| Japan | 7.6% |
| United Kingdom | 6.3% |
The strongest cross-interests of the Training audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Biltema | Business & Career | 2.33× | ||
| 02 | Drop shipping | Shopping | 2.07× | ||
| 03 | Viral video | Internet & Social Media | 2.06× | ||
| 04 | Instant messaging | Internet & Social Media | 1.92× | ||
| 05 | Swimming pool | Sports | 1.92× | ||
| 06 | Happiness | Health | 1.83× | ||
| 07 | KappAhl | Fashion & Accessoires | 1.80× | ||
| 08 | Fiction books | Literature | 1.71× | ||
| 09 | Gina Tricot | Fashion & Accessoires | 1.65× | ||
| 10 | Meat | Food & Beverages | 1.65× | ||
| 11 | Hair products | Beauty & Wellness | 1.64× | ||
| 12 | Kindergarten | Kids & Family | 1.61× | ||
| 13 | Tattoos | Fashion & Accessoires | 1.60× | ||
| 14 | Sportswear (activewear) | Fashion & Accessoires | 1.56× | ||
| 15 | Dogs | Pets & Animals | 1.55× | ||
| 16 | Festival | Music & Radio | 1.55× | ||
| 17 | TikTok | Internet & Social Media | 1.51× | ||
| 18 | Spas | Beauty & Wellness | 1.51× | ||
| 19 | Hobby | Home & Garden | 1.51× | ||
| 20 | Celebrity | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.46× | |
| Extroversion | THRILL | 1.39× | |
| Community Orientation | OPEN | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.71× | |
| Price Sensitivity | PREMIUM | 0.85× | |
| Healthy Lifestyle | BALANCE | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Training. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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