A data profile of the people who buy, follow and care about Organic farming in Poland — modelled from more than twelve digital signal sources. Organic farming has an estimated audience of 2,455,847 people in Poland.
Organic farming has an estimated audience of 2,455,847 people in Poland. 56.4% are female, 43.6% are male, average age 40.3. Top brand affinities: Outdoor recreation, Child development, Agricultural cooperative, Smyk, Skirt.
Top brand affinities include Outdoor recreation, Child development, Agricultural cooperative, with strongest over-indexing on Outdoor recreation (1.58× the country average).
Demographically, the Organic farming audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Early Adopter Mentality, Individualism.
The typical Organic farming fan in Poland is more female, around 40.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Outdoor recreation.
The key figures that characterise the Organic farming profile in Poland.
56.4% are female, 43.6% are male, average age 40.3.
| Metric | Value |
|---|---|
| Female | 56.4% |
| Male | 43.6% |
| Average age | 40.3 |
| Estimated audience size | 2,455,847 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 21% | |
| 30-39 | 21% | |
| 40-49 | 20% | |
| 50+ | 22% |
of the worldwide Organic farming audience comes from Poland.
| Country | Share |
|---|---|
| United States | 18.3% |
| Brazil | 6.8% |
| Italy | 5.8% |
The strongest cross-interests of the Organic farming audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Agricultural cooperative | Business & Career | 5.19× | ||
| 02 | Child development | Business & Career | 3.56× | ||
| 03 | Primark | Shopping | 2.36× | ||
| 04 | Stradivarius | Shopping | 2.29× | ||
| 05 | Smyk | Shopping | 2.20× | ||
| 06 | Deichmann | Shopping | 2.16× | ||
| 07 | Child care | Kids & Family | 1.92× | ||
| 08 | Skirt | Fashion & Accessoires | 1.84× | ||
| 09 | Sephora | Shopping | 1.78× | ||
| 10 | Blouse | Fashion & Accessoires | 1.76× | ||
| 11 | M jak miłość | Movies & TV | 1.76× | ||
| 12 | Healthy diet | Health | 1.75× | ||
| 13 | H&M | Shopping | 1.74× | ||
| 14 | Rossmann | Shopping | 1.74× | ||
| 15 | Handbags | Fashion & Accessoires | 1.70× | ||
| 16 | Children's clothing | Fashion & Accessoires | 1.67× | ||
| 17 | Outdoor recreation | Sports | 1.58× | ||
| 18 | Super Express | News | 1.57× | ||
| 19 | Trousers | Fashion & Accessoires | 1.55× | ||
| 20 | Notino | Shopping | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.73× | |
| Individualism | JOY | 1.69× | |
| Healthy Lifestyle | BALANCE | 1.66× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.76× | |
| Price Sensitivity | PREMIUM | 0.80× | |
| Sustainability | BALANCE | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Organic farming. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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