Rascasse Audience Intelligence

Coach (sport) Audience in United States

A data profile of the people who buy, follow and care about Coach (sport) in United States — modelled from more than twelve digital signal sources. Coach (sport) has an estimated audience of 22,442,857 people in United States.

#974among Topic in United States#98in Sports

Coach (sport) fans in United States are concentrated in California, with strong brand affinity for Nordstrom rack.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Nordstrom rack, Aaron Rodgers, Trousers, with strongest over-indexing on Nordstrom rack (2.79× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Coach (sport) fan in United States shows strong Price Sensitivity tendencies and a notable affinity for Nordstrom rack.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Coach (sport) profile in United States.

Audience size
22.4M
in United States
Country rank
#1423
Topic in United States
Fig. 01

Search interest · 12-month trend

+55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Coach (sport) fans

Fig. 02

Gender split

Demographic split for Coach (sport) audience in United States
MetricValue
Estimated audience size22,442,857
Fig. 04

Worldwide distribution

28.7%

of the worldwide Coach (sport) audience comes from United States.

Worldwide audience distribution share by country for Coach (sport)
CountryShare
United States28.7%
Italy8.1%
United Kingdom4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Coach (sport) audience in United States is strongest.

Fig. 05

Top regions by affinity

Coach (sport) fans by region: top regions in United States
#RegionReachAffinity×
01Texas~3.5M1.69×
02Arizona~800K1.69×
03California~4M1.56×
04Nevada~300K1.46×
05Florida~2M1.35×
06Georgia~900K1.33×
07Alabama~400K1.31×
08New York~1.5M1.25×
09Illinois~900K1.21×
10New Jersey~700K1.21×
11Mississippi~200K1.21×
12Maryland~500K1.19×
13Louisiana~300K1.14×
14New Mexico~100K1.13×
15North Carolina~700K1.10×
16South Carolina~400K1.10×
17Nebraska~100K1.09×
18Hawaii~100K1.09×
19Kansas~200K1.08×
20Delaware~70K1.07×
21Tennessee~500K1.05×
22Oklahoma~300K1.03×
23Connecticut~200K1.03×
24Michigan~600K0.99×
25Massachusetts~400K0.98×
26Ohio~700K0.96×
27Virginia~500K0.96×
28Indiana~400K0.96×
29Oregon~200K0.96×
30Colorado~300K0.95×
31Pennsylvania~700K0.91×
32Washington~400K0.90×
33Arkansas~200K0.89×
34Missouri~300K0.88×
35Rhode Island~60K0.87×
36Washington, District of Columbia~60K0.87×
37Alaska~40K0.87×
38Iowa~200K0.84×
39Kentucky~200K0.83×
40Wisconsin~300K0.82×
41New Hampshire~70K0.82×
42Minnesota~300K0.81×
43Utah~200K0.80×
44Idaho~90K0.76×
45West Virginia~70K0.68×
46South Dakota~40K0.68×
47North Dakota~30K0.65×
48Maine~50K0.59×
49Wyoming~20K0.55×
50Montana~30K0.52×
Fig. 06

Affinity by region

Affinity by region — Coach (sport), United States
0.52×1.00×1.69×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Coach (sport) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Coach (sport) audience
#·InterestCategoryAffinity×
01Bergdorf GoodmanFashion & Accessoires2.88×
02Russell WilsonSports2.82×
03Nordstrom rackFashion & Accessoires2.79×
04World SeriesSports2.78×
05Aaron RodgersSports2.69×
06AerobicsSports2.08×
07City BankBusiness & Career2.02×
08Personal trainerSports1.88×
09Free PeopleFashion & Accessoires1.88×
10Real propertyHome & Garden1.83×
11New York KnicksSports1.81×
12Bath and BodyworksShopping1.60×
13LeggingsFashion & Accessoires1.59×
14PoodlePets & Animals1.59×
15TrousersFashion & Accessoires1.56×
16InnovationBusiness & Career1.56×
17NASDAQBusiness & Career1.56×
18New England PatriotsSports1.55×
19AnthropologieShopping1.54×
20UEFA Champions LeagueSports1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Coach (sport) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Coach (sport) audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.37×
IndulgenceJOY1.25×
Sports ActivityPOWER1.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Coach (sport) audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.86×
Social Media UsageJOY0.88×
CreativityOPEN0.92×
0×1.00× baseline2×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Coach (sport) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Coach (sport). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →