Rascasse Audience Intelligence

Dining room Audience in United States

A data profile of the people who buy, follow and care about Dining room in United States — modelled from more than twelve digital signal sources. Dining room has an estimated audience of 14,616,207 people in United States.

#1619among Topic in United States#183in Home & Garden

The average Dining room fan in United States is 38.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Modern architecture, Apartment, Blanket, with strongest over-indexing on Modern architecture (4.61× the country average).

Demographically, the Dining room audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Indulgence, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dining room fan in United States is more female, around 38.7 years old, with strong Indulgence tendencies and a notable affinity for Modern architecture.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dining room profile in United States.

Audience size
14.6M
in United States
Gender
66.7%♀
33.3% male
Age
38.7
average years
Country rank
#2392
Topic in United States
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dining room fans

66.7% are female, 33.3% are male, average age 38.7.

Fig. 02

Gender split

66.7%
Female
33.3%
Male
Demographic split for Dining room audience in United States
MetricValue
Female66.7%
Male33.3%
Average age38.7
Estimated audience size14,616,207
Fig. 03

Age distribution

Ø 38.7
average years
Age distribution of the Dining room audience in United States
Age bracketShare%
16-1921%
20-2920%
30-3920%
40-4920%
50+20%
Fig. 04

Worldwide distribution

12.5%

of the worldwide Dining room audience comes from United States.

Worldwide audience distribution share by country for Dining room
CountryShare
United States12.5%
Japan8.8%
Brazil4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dining room audience in United States is strongest.

Fig. 05

Top regions by affinity

Dining room fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~500K1.47×
02Connecticut~200K1.36×
03Florida~1.5M1.34×
04New York~1M1.31×
05Georgia~600K1.24×
06Texas~1.5M1.23×
07Maryland~300K1.19×
08South Carolina~300K1.19×
09Pennsylvania~600K1.16×
10Massachusetts~300K1.16×
11Rhode Island~50K1.16×
12North Carolina~500K1.11×
13Delaware~40K1.11×
14Virginia~400K1.10×
15Tennessee~300K1.07×
16Alabama~200K1.06×
17Louisiana~200K1.06×
18Illinois~500K1.04×
19Nebraska~80K1.03×
20Kansas~100K1.02×
21West Virginia~70K1.02×
22New Hampshire~60K1.02×
23Ohio~500K1.01×
24Missouri~200K1.01×
25Colorado~200K1.01×
26Arkansas~100K1.00×
27California~1.5M0.99×
28Indiana~300K0.99×
29Mississippi~100K0.99×
30Michigan~400K0.98×
31Kentucky~200K0.98×
32Wisconsin~200K0.92×
33Minnesota~200K0.92×
34Oklahoma~100K0.92×
35Iowa~100K0.91×
36Maine~50K0.91×
37Washington, District of Columbia~40K0.91×
38Vermont~20K0.90×
39Arizona~300K0.89×
40Oregon~100K0.89×
41Nevada~100K0.89×
42South Dakota~30K0.88×
43Washington~300K0.87×
44Utah~100K0.87×
45North Dakota~30K0.86×
46New Mexico~60K0.85×
47Idaho~60K0.84×
48Alaska~30K0.83×
49Montana~30K0.81×
50Hawaii~50K0.76×
Fig. 06

Affinity by region

Affinity by region — Dining room, United States
0.76×1.00×1.47×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dining room audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dining room audience
#·InterestCategoryAffinity×
01BlanketHome & Garden5.37×
02The HolidayMovies & TV4.96×
03Modern architectureArts & Culture4.61×
04Single-family detached homeHome & Garden4.54×
05Garden furnitureHome & Garden3.44×
06Property finderHome & Garden3.17×
07ApartmentBusiness & Career2.66×
08KitchenwareHome & Garden2.59×
09Diaper bagKids & Family2.58×
10Microwave ovenHome & Garden2.50×
11CarpetHome & Garden2.48×
12Real propertyHome & Garden2.43×
13CabinetryHome & Garden2.32×
14Home AppliancesHome & Garden2.11×
15RenovationHome & Garden2.02×
16IKEAHome & Garden1.94×
17Hobby LobbyHome & Garden1.89×
18Planet FitnessSports1.83×
19FurnitureHome & Garden1.64×
20Trader Joe'sShopping1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dining room audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dining room audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.71×
Quality AwarenessPREMIUM1.67×
Design AffinityPREMIUM1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dining room audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.68×
MindfulnessBALANCE0.90×
Early Adopter MentalityPOWER0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dining room have in United States?

Dining room has an estimated audience of 14,616,207 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Dining room fans?

66.7% of Dining room fans are female, 33.3% are male, with an average age of 38.7 years.

03

Which brands do Dining room fans like most?

Dining room fans show strongest brand affinity for Modern architecture (4.61×), Apartment (2.66×), and Blanket (5.37×) over the country average.

04

Where do Dining room fans live in United States?

Dining room fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1.5M), and Florida (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Dining room fans also like?

Beyond Dining room itself, the audience over-indexes on Apartment (2.66×), Blanket (5.37×), Property finder (3.17×), and Home Appliances (2.11×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Dining room audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dining room. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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