Orix Buffaloes Audience in United States

Orix Buffaloes has an estimated audience of 278,598 people in United States. 52.6% are female, 47.4% are male, average age 36.1. Top regions: New York, California, Ohio. Top brand affinities: Stanley Cup, Manny Machado, Baseball glove, Pocoyo, Major League Baseball All-Star Game.

The average Orix Buffaloes fan in United States is 36.1 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Ohio. Top brand affinities include Stanley Cup, Manny Machado, Baseball glove, with strongest over-indexing on Stanley Cup (17.55× the country average). Demographically, the Orix Buffaloes audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Baseball

Demographics of Orix Buffaloes fans

Demographic split for Orix Buffaloes audience in United States
MetricValue
Female52.6%
Male47.4%
Average age36.1
Estimated audience size278,598

Audience persona

The typical Orix Buffaloes fan in United States is balanced, around 36.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Stanley Cup.

Top regions in United States

Top regions ranked by reach for Orix Buffaloes in United States
RegionReachAffinity
New York49,7863.2×
California26,7620.87×
Ohio18,9112.2×
Texas13,6500.57×
Illinois12,9631.4×
Florida12,2340.65×
Pennsylvania10,2471.09×
New Jersey9,7831.38×
Louisiana9,5962.67×
Tennessee9,1041.63×
Arizona8,4701.49×
Virginia8,2061.21×
Indiana7,4541.46×
Nevada7,2512.69×
Michigan7,0590.97×
North Carolina6,9370.83×
Maryland6,5511.37×
Massachusetts5,9401.08×
Alabama4,5951.18×
Kentucky4,3681.25×
Mississippi3,6631.6×
Washington3,6350.65×
Georgia3,5620.42×
Arkansas3,3401.46×
Colorado2,8240.64×
Iowa2,7351.19×
Connecticut2,3410.84×
Kansas2,1710.99×
Missouri2,1220.47×
Hawaii2,0991.75×
Rhode Island1,8122.04×
Wisconsin1,7430.42×
South Carolina1,6040.38×
Oregon1,4170.44×
Washington, District of Columbia1,2541.5×
Minnesota1,0360.26×
New Hampshire8380.76×
West Virginia7910.61×
Utah7700.31×
Oklahoma7470.24×
Nebraska6080.44×
Delaware5890.77×
Idaho5880.42×
New Mexico5820.42×
Maine4660.47×
Alaska3510.59×
Montana2230.29×
Vermont2120.43×
North Dakota1900.33×
Wyoming1840.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Orix Buffaloes audience
BrandAffinityCategory
Stanley Cup17.55×Sports
Manny Machado33.71×Sports
Baseball glove19.99×Sports
Pocoyo43.95×Literature
Major League Baseball All-Star Game8.44×Sports
Toronto Maple Leafs14.07×Sports
Agents of S.H.I.E.L.D.21.1×Movies & TV
Discount Tire4.57×Shopping
Baseball cap8.02×Fashion & Accessoires
Houston Astros5.99×Sports
NBA playoffs3.54×Sports
Moomin39.62×Literature
High school3.64×Business & Career
FC Bayern Munich4.49×Sports
The Open Championship4.85×Sports
Minor League Baseball5.83×Sports
World Baseball Classic12.99×Sports
Los Angeles Dodgers4.2×Sports
Cath Kidston10.35×Fashion & Accessoires
MLB.com3.92×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Orix Buffaloes audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.44
Luxury OrientationPREMIUM1.29
Early Adopter MentalityPOWER1.16
Sports ActivityPOWER1.14
PatriotismCONSERVATISM1.14
SustainabilityBALANCE1.11

Worldwide distribution

Worldwide audience distribution share by country for Orix Buffaloes
CountryShare
United States51.8%
Japan18.0%
United Kingdom6.5%

See Orix Buffaloes audiences in other countries

More Baseball audiences in United States

Frequently asked questions

How many fans does Orix Buffaloes have in United States?

Orix Buffaloes has an estimated audience of 278,598 people in United States, concentrated in New York and California.

What is the gender split and age of Orix Buffaloes fans?

52.6% of Orix Buffaloes fans are female, 47.4% are male, with an average age of 36.1 years.

Which brands do Orix Buffaloes fans like most?

Orix Buffaloes fans show strongest brand affinity for Stanley Cup (17.55×), Manny Machado (33.71×), and Baseball glove (19.99×) over the country average.

Where do Orix Buffaloes fans live in United States?

Orix Buffaloes fans in United States are most concentrated in New York (reach 49,786), California (reach 26,762), and Ohio (reach 18,911). These three regions account for the largest share of the active audience.

What other brands do Orix Buffaloes fans also like?

Beyond Orix Buffaloes itself, the audience over-indexes on Manny Machado (33.71×), Baseball glove (19.99×), Pocoyo (43.95×), and Major League Baseball All-Star Game (8.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Orix Buffaloes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.