texas am football Audience in United States

texas am football has an estimated audience of 5,936,986 people in United States. 46.0% are female, 54.0% are male, average age 37.0. Top regions: Texas, Florida, Georgia. Top brand affinities: Houston Astros, Dallas Stars, Houston Texans, Whataburger, Fox News Channel.

The average texas am football fan in United States is 37.0 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Florida, Georgia. Top brand affinities include Houston Astros, Dallas Stars, Houston Texans, with strongest over-indexing on Houston Astros (12.07× the country average). Demographically, the texas am football audience skews balanced with an average age of 37.0, and over-indexes on personality traits such as Tradition, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team

Demographics of texas am football fans

Demographic split for texas am football audience in United States
MetricValue
Female46.0%
Male54.0%
Average age37.0
Estimated audience size5,936,986

Audience persona

The typical texas am football fan in United States is balanced, around 37.0 years old, with strong Tradition tendencies and a notable affinity for Houston Astros.

Top regions in United States

Top regions ranked by reach for texas am football in United States
RegionReachAffinity
Texas3,898,9537.64×
Florida338,1550.84×
Georgia330,6261.81×
Alabama311,8853.76×
Tennessee250,8362.11×
California238,8440.37×
Louisiana184,0452.4×
South Carolina146,7621.64×
North Carolina140,1230.78×
Ohio126,6700.69×
Mississippi125,8872.57×
Arkansas119,1492.44×
Oklahoma114,8671.74×
Illinois114,7310.58×
New York109,5910.33×
Colorado106,4301.14×
Pennsylvania101,0830.51×
Virginia94,9310.66×
Missouri94,5110.99×
Michigan89,7980.58×
Indiana81,3780.75×
Arizona72,0680.59×
Kentucky65,6460.88×
New Jersey58,0520.38×
Massachusetts50,7940.43×
Washington49,8590.42×
Maryland44,9720.44×
Kansas43,1310.92×
Nevada40,5920.71×
Iowa39,5660.81×
Wisconsin35,5240.4×
Minnesota30,5750.36×
New Mexico30,2521.02×
Oregon29,0910.43×
Nebraska29,0760.98×
Utah28,4820.54×
Connecticut21,4960.36×
Idaho17,0930.57×
West Virginia15,7020.57×
Hawaii14,9800.59×
Montana10,8750.66×
Washington, District of Columbia10,8710.61×
Maine7,6720.36×
Alaska7,5850.6×
New Hampshire7,5010.32×
Delaware7,4800.46×
South Dakota7,3710.54×
Rhode Island6,5240.35×
North Dakota6,0630.5×
Wyoming5,8090.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for texas am football audience
BrandAffinityCategory
Houston Astros12.07×Sports
Dallas Stars14.33×Sports
Houston Texans6.75×Sports
Whataburger4.95×Food & Beverages
Fox News Channel1.96×Movies & TV
FC Bayern Munich4.58×Sports
Houston Rockets4.36×Sports
Livemusic3.09×Music & Radio
Curling10.73×Sports
Dallas Cowboys3.73×Sports
Goyard10.3×Fashion & Accessoires
Real property2.45×Home & Garden
United Airlines2.3×Travel & Leisure
San Antonio Spurs3.71×Sports
Belvedere (vodka)10.93×Food & Beverages
FIFA World Cup1.63×Sports
Dallas Mavericks3×Sports
BBC iPlayer9.25×Movies & TV
Donation1.99×Business & Career
Track and field1.84×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by texas am football audience
TraitClusterScore
TraditionCONSERVATISM1.38
Risk AppetiteTHRILL1.3
Luxury OrientationPREMIUM1.13
Design AffinityPREMIUM1.13
Sports ActivityPOWER1.08
Community OrientationOPEN1.05

Worldwide distribution

Worldwide audience distribution share by country for texas am football
CountryShare
United States95.2%
Canada1.2%
China0.6%

See texas am football audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does texas am football have in United States?

texas am football has an estimated audience of 5,936,986 people in United States, concentrated in Texas and Florida.

What is the gender split and age of texas am football fans?

46.0% of texas am football fans are female, 54.0% are male, with an average age of 37.0 years.

Which brands do texas am football fans like most?

texas am football fans show strongest brand affinity for Houston Astros (12.07×), Dallas Stars (14.33×), and Houston Texans (6.75×) over the country average.

Where do texas am football fans live in United States?

texas am football fans in United States are most concentrated in Texas (reach 3,898,953), Florida (reach 338,155), and Georgia (reach 330,626). These three regions account for the largest share of the active audience.

What other brands do texas am football fans also like?

Beyond texas am football itself, the audience over-indexes on Dallas Stars (14.33×), Houston Texans (6.75×), Whataburger (4.95×), and Fox News Channel (1.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for texas am football. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.