Rascasse Audience Intelligence

texas am football Audience in United States

A data profile of the people who buy, follow and care about texas am football in United States — modelled from more than twelve digital signal sources. texas am football has an estimated audience of 5,957,347 people in United States.

#124among Team in United States#484in Sports

The average texas am football fan in United States is 37.0 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, Alabama, Georgia.

Top brand affinities include Dallas Stars, Whataburger, Houston Texans, with strongest over-indexing on Dallas Stars (16.3× the country average).

Demographically, the texas am football audience skews balanced with an average age of 37.0, and over-indexes on personality traits such as Convenience Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical texas am football fan in United States is balanced, around 37.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Dallas Stars.

Category: Sports · Type: Team

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the texas am football profile in United States.

Audience size
6M
in United States
Gender
46.0%♀
54.0% male
Age
37.0
average years
Country rank
#5738
Team in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of texas am football fans

46.0% are female, 54.0% are male, average age 37.0.

Fig. 02

Gender split

46.0%
Female
54.0%
Male
Demographic split for texas am football audience in United States
MetricValue
Female46.0%
Male54.0%
Average age37.0
Estimated audience size5,957,347
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the texas am football audience in United States
Age bracketShare%
16-1929%
20-2916%
30-3917%
40-4922%
50+16%
Fig. 04

Worldwide distribution

95.1%

of the worldwide texas am football audience comes from United States.

Worldwide audience distribution share by country for texas am football
CountryShare
United States95.1%
Canada1.2%
China0.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the texas am football audience in United States is strongest.

Fig. 05

Top regions by affinity

texas am football fans by region: top regions in United States
#RegionReachAffinity×
01Texas~3.5M6.95×
02Alabama~300K4.06×
03Mississippi~100K2.82×
04Oklahoma~100K2.05×
05Louisiana~200K1.99×
06Arkansas~90K1.93×
07Tennessee~200K1.81×
08Georgia~300K1.75×
09South Carolina~100K1.38×
10Nebraska~30K1.14×
11New Mexico~30K1.04×
12Indiana~100K1.01×
13Kansas~50K1.01×
14Colorado~90K0.99×
15Ohio~200K0.98×
16Kentucky~60K0.87×
17Missouri~80K0.84×
18North Carolina~100K0.79×
19Florida~300K0.78×
20Iowa~40K0.78×
21Montana~10K0.78×
22Wyoming~7K0.75×
23Utah~40K0.70×
24West Virginia~20K0.68×
25South Dakota~9K0.68×
26Idaho~20K0.67×
27Nevada~40K0.66×
28Virginia~90K0.64×
29Arizona~80K0.64×
30Washington, District of Columbia~10K0.63×
31Michigan~90K0.61×
32Hawaii~20K0.61×
33Delaware~9K0.58×
34North Dakota~7K0.58×
35Alaska~7K0.57×
36Pennsylvania~100K0.53×
37Illinois~100K0.53×
38Oregon~30K0.47×
39Maryland~50K0.46×
40Washington~50K0.43×
41Maine~9K0.43×
42Massachusetts~50K0.42×
43Rhode Island~8K0.42×
44Wisconsin~40K0.41×
45Minnesota~30K0.41×
46New Hampshire~9K0.40×
47Connecticut~20K0.39×
48New Jersey~50K0.36×
49California~200K0.35×
50New York~100K0.33×
Fig. 06

Affinity by region

Affinity by region — texas am football, United States
0.33×1.00×6.95×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the texas am football audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for texas am football audience
#·InterestCategoryAffinity×
01Dallas StarsSports16.30×
02ExxonMobilCars & Mobility9.07×
03WhataburgerFood & Beverages6.47×
04Houston TexansSports5.87×
05Weather forecastingHome & Garden4.46×
06San Antonio SpursSports3.99×
07Houston RocketsSports3.76×
08QVCMovies & TV3.51×
09FedExBusiness & Career3.44×
10Masters TournamentSports3.06×
11Mortgage loansBusiness & Career2.61×
12United AirlinesTravel & Leisure2.57×
13Super BowlSports2.32×
14SubwayFood & Beverages1.96×
15BarbecueFood & Beverages1.93×
16PinterestInternet & Social Media1.89×
17GolfSports1.79×
18Country musicMusic & Radio1.66×
19FurnitureHome & Garden1.62×
20ReligionBusiness & Career1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the texas am football audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by texas am football audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.81×
Quality AwarenessPREMIUM1.74×
TraditionCONSERVATISM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by texas am football audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.63×
Healthy LifestyleBALANCE0.77×
MindfulnessBALANCE0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does texas am football have in United States?

texas am football has an estimated audience of 5,957,347 people in United States, concentrated in Texas and Alabama.

02

What is the gender split and age of texas am football fans?

46.0% of texas am football fans are female, 54.0% are male, with an average age of 37.0 years.

03

Which brands do texas am football fans like most?

texas am football fans show strongest brand affinity for Dallas Stars (16.3×), Whataburger (6.47×), and Houston Texans (5.87×) over the country average.

04

Where do texas am football fans live in United States?

texas am football fans in United States are most concentrated in Texas (reach ~3.5M), Alabama (reach ~300K), and Georgia (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do texas am football fans also like?

Beyond texas am football itself, the audience over-indexes on Whataburger (6.47×), Houston Texans (5.87×), FedEx (3.44×), and Mortgage loans (2.61×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See texas am football audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for texas am football. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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