Voluntary association Audience in United States

Voluntary association has an estimated audience of 16,176,732 people in United States. 53.2% are female, 46.8% are male, average age 43.8. Top regions: California, Texas, Mississippi. Top brand affinities: Capital One, Google Maps, Indeed.com, CarGurus, Google News.

The average Voluntary association fan in United States is 43.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Mississippi. Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (17.51× the country average). Demographically, the Voluntary association audience skews balanced with an average age of 43.8, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 46 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Voluntary association fans

Demographic split for Voluntary association audience in United States
MetricValue
Female53.2%
Male46.8%
Average age43.8
Estimated audience size16,176,732

Audience persona

The typical Voluntary association fan in United States is balanced, around 43.8 years old, with strong Patriotism tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Voluntary association in United States
RegionReachAffinity
California412,3890.23×
Texas305,1440.22×
Mississippi193,2431.45×
Florida188,8650.17×
Georgia181,2550.36×
Louisiana171,8170.82×
Arkansas171,6741.29×
New York169,8210.19×
Oklahoma167,8900.93×
Kentucky165,2290.81×
Alabama159,9350.71×
West Virginia159,5312.12×
Tennessee152,3660.47×
South Carolina151,2760.62×
Pennsylvania151,1870.28×
North Carolina148,4730.31×
Indiana147,3930.5×
Kansas147,3531.16×
Idaho147,3191.82×
Missouri142,7450.55×
Arizona141,0070.43×
Iowa139,8891.05×
South Dakota136,9813.66×
Ohio136,4960.27×
Michigan135,8810.32×
Wisconsin135,1570.56×
New Jersey133,8070.33×
Illinois131,6760.24×
New Hampshire131,4472.06×
Nebraska128,7161.59×
Connecticut128,5200.79×
New Mexico128,0441.58×
Nevada127,6290.82×
Rhode Island126,9282.47×
Maine126,8512.19×
Oregon126,0000.68×
Utah125,2480.86×
Vermont124,8414.4×
Virginia124,4380.32×
Maryland123,8130.45×
Minnesota120,7570.52×
Massachusetts119,5190.38×
Washington116,6700.36×
Colorado116,3450.46×
Delaware113,6682.55×
Washington, District of Columbia82,0721.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Voluntary association audience
BrandAffinityCategory
Capital One17.51×Business & Career
Google Maps12.65×Internet & Social Media
Indeed.com12.04×Business & Career
CarGurus15.57×Cars & Mobility
Google News14.55×News
Diane Keaton14.48×Movies & TV
AccuWeather14.91×Home & Garden
DeviantArt15.2×Internet & Social Media
Circle K14.2×Shopping
Bruce Willis14.58×Movies & TV
Beetlejuice9.36×Movies & TV
Billy Bob Thornton16.21×Movies & TV
Khan Academy15.04×Business & Career
Aaron Rodgers11.48×Sports
Enterprise Rent-A-Car10.55×Cars & Mobility
Matthew McConaughey15.39×Movies & TV
Clint Eastwood14.94×Movies & TV
Catherine Zeta-Jones18.12×Movies & TV
Demi Moore14.52×Movies & TV
ICloud14.43×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Voluntary association audience
TraitClusterScore
PatriotismCONSERVATISM1.96
Community OrientationOPEN1.48
SpiritualityBALANCE1.4
Family OrientationCONSERVATISM1.32
IndividualismJOY1.31
Price SensitivityPREMIUM1.29

Worldwide distribution

Worldwide audience distribution share by country for Voluntary association
CountryShare
United States22.8%
Italy22.7%
France8.9%

See Voluntary association audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Voluntary association have in United States?

Voluntary association has an estimated audience of 16,176,732 people in United States, concentrated in California and Texas.

What is the gender split and age of Voluntary association fans?

53.2% of Voluntary association fans are female, 46.8% are male, with an average age of 43.8 years.

Which brands do Voluntary association fans like most?

Voluntary association fans show strongest brand affinity for Capital One (17.51×), Google Maps (12.65×), and Indeed.com (12.04×) over the country average.

Where do Voluntary association fans live in United States?

Voluntary association fans in United States are most concentrated in California (reach 412,389), Texas (reach 305,144), and Mississippi (reach 193,243). These three regions account for the largest share of the active audience.

What other brands do Voluntary association fans also like?

Beyond Voluntary association itself, the audience over-indexes on Google Maps (12.65×), Indeed.com (12.04×), CarGurus (15.57×), and Google News (14.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Voluntary association. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.