Rascasse Audience Intelligence

Joke Audience in Germany

Name: Joke — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Joke in Germany — modelled from more than twelve digital signal sources. Joke has an estimated audience of 4,498,426 people in Germany.

#786among Topic in Germany #25in Literature

The average Joke fan in Germany is 36.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tagesschau, Mobile game, Netto Marken-Discount, with strongest over-indexing on Tagesschau (1.58× the country average).

Demographically, the Joke audience skews balanced with an average age of 36.7, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Joke fan in Germany is balanced, around 36.7 years old, with strong Spirituality tendencies and a notable affinity for Tagesschau.

Category: Literature · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Joke profile in Germany.

Audience size

4.5M

in Germany

Gender

52.5%♀

47.5% male

Age

36.7

average years

Country rank

#1261

Topic in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Joke fans

52.5% are female, 47.5% are male, average age 36.7.

Fig. 02

Gender split

52.5%

Female

47.5%

Male

Demographic split for Joke audience in Germany
Metric	Value
Female	52.5%
Male	47.5%
Average age	36.7
Estimated audience size	4,498,426

Fig. 03

Age distribution

Age distribution of the Joke audience in Germany
Age bracket	Share	%
16-19		25%
20-29		21%
30-39		20%
40-49		19%
50+		14%

Fig. 04

Worldwide distribution

2.2%

of the worldwide Joke audience comes from Germany.

Worldwide audience distribution share by country for Joke
Country	Share
United States	22.9%
India	6.3%
Brazil	5.2%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Joke audience in Germany is strongest.

Fig. 05

Top regions by affinity

Joke fans by region: top regions in Germany
#	Region	Reach	×
01	Sachsen	~300K	1.29×
02	Thüringen	~100K	1.21×
03	Mecklenburg-Vorpommern	~100K	1.19×
04	Brandenburg	~200K	1.17×
05	Sachsen-Anhalt	~100K	1.17×
06	Niedersachsen	~500K	1.07×
07	Nordrhein-Westfalen	~1M	1.02×
08	Bayern	~700K	0.99×
09	Rheinland-Pfalz	~200K	0.92×
10	Schleswig-Holstein	~100K	0.92×
11	Hamburg	~90K	0.91×
12	Baden-Württemberg	~500K	0.89×
13	Saarland	~50K	0.89×
14	Hessen	~300K	0.86×
15	Berlin	~200K	0.86×
16	Bremen	~30K	0.75×

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Joke audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Joke audience
#	Interest	Category	×
01	Dua Lipa	Music & Radio	3.32×
02	DC Comics	Literature	3.00×
03	Stand-up comedy	Movies & TV	2.41×
04	Mobile game	Games	2.40×
05	Crime fiction	Literature	2.39×
06	Anime convention	Literature	2.32×
07	Flowering plant	Home & Garden	2.29×
08	Livemusic	Music & Radio	2.24×
09	Viral video	Internet & Social Media	2.21×
10	Robert Redford	Movies & TV	2.17×
11	Bookselling	Literature	1.98×
12	Batman	Movies & TV	1.81×
13	Reddit	Internet & Social Media	1.71×
14	Politics	Politics & Society	1.63×
15	Musical instrument	Music & Radio	1.63×
16	Android (operating system)	Technology & Electronics	1.62×
17	Hugendubel	Shopping	1.60×
18	Tagesschau	Movies & TV	1.58×
19	Netto Marken-Discount	Shopping	1.58×
20	Canada	Travel & Leisure	1.55×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Joke audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Joke audience · What stands out
Trait	Cluster	Score
Spirituality	BALANCE	1.66×
Community Orientation	OPEN	1.47×
Tradition	CONSERVATISM	1.41×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Joke audience · Rather not
Trait	Cluster	Score
Sports Activity	POWER	0.76×
Design Affinity	PREMIUM	0.77×
Sustainability	BALANCE	0.83×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Joke have in Germany?

Joke has an estimated audience of 4,498,426 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Joke fans?

52.5% of Joke fans are female, 47.5% are male, with an average age of 36.7 years.

Which brands do Joke fans like most?

Joke fans show strongest brand affinity for Tagesschau (1.58×), Mobile game (2.4×), and Netto Marken-Discount (1.58×) over the country average.

Where do Joke fans live in Germany?

Joke fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1M), Bayern (reach ~700K), and Baden-Württemberg (reach ~500K). These three regions account for the largest share of the active audience.

What other brands do Joke fans also like?

Beyond Joke itself, the audience over-indexes on Mobile game (2.4×), Netto Marken-Discount (1.58×), Livemusic (2.24×), and Politics (1.63×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Literature audiences in Germany

Food and drink (39,623,635)
Entertainment (39,502,829)
Business and industry (39,157,865)
Shopping and fashion (38,134,645)
Arts and music (37,163,288)

See Joke audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Joke. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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