For marketing, sponsorship & live-entertainment teams
Every entity in this table has a full profile.
Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
Trusted by teams at Volkswagen · DFB · Sony Music · Red Bull · Infront
How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | DDonald Trump | 245M | 76.1% | 42.2 | 45.6% | Politician |
| 2 | JJoe Biden | 89M | 91.7% | 40.6 | 51.0% | Politician |
| 3 | BBarack Obama | 84M | 81.1% | 43.0 | 52.6% | Politician |
| 4 | MMelania Trump | 78M | 73.3% | 46.1 | 60.1% | Entrepreneur |
| 5 | DDolly Parton | 66M | 54.8% | 42.1 | 60.9% | Country music |
| 6 | BBritney Spears | 65M | 71.6% | 36.4 | 63.5% | Pop |
| 7 | LLeBron James | 63M | 58.2% | 33.0 | 39.7% | Basketball |
| 8 | ZZohran Mamdani | 61M | 86.6% | 41.7 | 53.9% | Politician |
| 9 | LLindsey Graham | 56M | 95.0% | 53.5 | 44.2% | Politician |
| 10 | SSydney Sweeney | 53M | 25.1% | 39.1 | 53.5% | Actor Actress or TV Star |
| 11 | TTaylor Swift | 52M | 40.8% | 35.5 | 65.6% | Pop |
| 12 | MMichael Jackson | 46M | 23.9% | 38.1 | 57.2% | Pop |
| 13 | RRob Reiner | 40M | 71.7% | 39.9 | 59.5% | Director |
| 14 | MMichelle Obama | 38M | 84.2% | 37.5 | 68.1% | Politician |
| 15 | EElla Langley | 35M | 84.7% | 40.6 | 58.8% | Country music |
| 16 | EEd Gein | 35M | 79.5% | — | — | |
| 17 | HHayden Panettiere | 35M | 59.8% | 31.5 | 81.6% | Fashion model |
| 18 | AAriana Grande | 34M | 32.5% | 31.8 | 66.3% | Pop |
| 19 | ZZendaya | 33M | 27.0% | 31.9 | 71.3% | Actor Actress or TV Star |
| 20 | MMillie Bobby Brown | 30M | 26.3% | 30.0 | 66.3% | Actor Actress or TV Star |
| 21 | IIvanka Trump | 30M | 80.6% | 44.0 | 52.6% | Politician |
| 22 | BBad Bunny | 29M | 35.0% | 28.9 | 51.7% | Hip hop |
| 23 | DDick Van Dyke | 28M | 70.1% | 48.2 | 62.5% | Actor Actress or TV Star |
| 24 | CChuck Norris | 28M | 39.3% | 43.4 | 28.0% | Actor Actress or TV Star |
| 25 | EEric Dane | 27M | 90.2% | 34.5 | 100.0% | Actor Actress or TV Star |
| 26 | GGavin Newsom | 27M | 85.8% | 42.8 | 56.3% | Politician |
| 27 | AAnthony Edwards | 26M | 62.2% | 49.5 | 9.1% | Actor Actress or TV Star |
| 28 | SShedeur Sanders | 26M | 92.8% | 35.9 | 39.5% | American football |
| 29 | LLamine Yamal | 26M | 15.7% | 33.4 | 32.9% | Soccer |
| 30 | DDiane Keaton | 26M | 37.5% | 50.0 | 79.9% | Actor Actress or TV Star |
| 31 | KKATSEYE | 25M | 37.3% | 35.7 | 50.9% | |
| 32 | BBernie Sanders | 24M | 88.1% | 39.6 | 54.7% | Politician |
| 33 | DDonald Trump Jr. | 24M | 88.0% | 44.0 | 48.5% | Entrepreneur |
| 34 | AAnne Hathaway | 24M | 21.5% | 38.5 | 65.7% | Actor Actress or TV Star |
| 35 | CCatherine O'Hara | 23M | 48.6% | 37.3 | 71.0% | Actor Actress or TV Star |
| 36 | SSadie Sink | 23M | 28.1% | 35.3 | 55.9% | Actor Actress or TV Star |
| 37 | KKim Kardashian | 23M | 27.8% | 35.5 | 75.1% | TV personality |
| 38 | DDick Cheney | 23M | 92.4% | 49.8 | 40.9% | Politician |
| 39 | SSabrina Carpenter | 23M | 31.2% | 28.9 | 70.5% | Pop |
| 40 | SSavannah Guthrie | 22M | 99.8% | 49.1 | 73.1% | TV personality |
| 41 | TTim Curry | 22M | 54.3% | 34.5 | 56.5% | Actor Actress or TV Star |
| 42 | OOlivia Rodrigo | 22M | 37.8% | 32.7 | 68.3% | Actor Actress or TV Star |
| 43 | CCristiano Ronaldo | 21M | 11.0% | 32.7 | 33.2% | Soccer |
| 44 | TThomas Massie | 21M | 100.0% | 45.1 | 25.1% | |
| 45 | TTravis Hunter | 21M | 91.7% | 38.7 | 36.5% | American football |
| 46 | BBruce Willis | 20M | 26.7% | 46.7 | 43.4% | Actor Actress or TV Star |
| 47 | KKylie Jenner | 20M | 30.8% | 31.8 | 74.5% | TV personality |
| 48 | SSelena Gomez | 20M | 32.0% | 32.9 | 67.6% | Actor Actress or TV Star |
| 49 | SSophie Cunningham | 20M | 74.7% | 40.4 | 50.4% | Basketball |
| 50 | JJustin Bieber | 20M | 24.3% | 32.7 | 64.5% | Pop |
| 51 | JJacob Elordi | 20M | 26.6% | 35.3 | 70.5% | Actor Actress or TV Star |
| 52 | DDrake | 20M | 43.9% | 31.6 | 48.1% | Hip hop |
| 53 | BBillie Eilish | 19M | 28.8% | 28.8 | 70.9% | Singer-songwriter |
| 54 | AAdam Sandler | 19M | 34.9% | 40.8 | 60.0% | Actor Actress or TV Star |
| 55 | CCandace Owens | 18M | 66.7% | 47.5 | 43.2% | Author |
| 56 | KKristi Noem | 18M | 78.5% | 42.9 | 53.4% | Politician |
| 57 | LLeonardo DiCaprio | 18M | 24.8% | 37.0 | 56.2% | Actor Actress or TV Star |
| 58 | TTom Holland | 18M | 28.3% | 32.5 | 51.5% | Actor Actress or TV Star |
| 59 | MMegan Fox | 18M | 25.4% | 37.3 | 49.1% | Actor Actress or TV Star |
| 60 | MMelissa Rauch | 18M | 81.2% | 40.4 | 54.5% | Actor Actress or TV Star |
| 61 | JJennifer Aniston | 18M | 28.4% | 43.4 | 66.8% | Actor Actress or TV Star |
| 62 | EErling Haaland | 18M | 20.4% | 32.9 | 33.0% | Soccer |
| 63 | JJim Carrey | 18M | 32.3% | 40.0 | 53.7% | Comedian |
| 64 | MMichael B. Jordan | 18M | 34.7% | 39.2 | 49.1% | Actor Actress or TV Star |
| 65 | RRuger | 18M | 97.3% | 36.6 | 54.7% | Afrobeats |
| 66 | UUma Thurman | 18M | 71.1% | 37.2 | 58.0% | Actor Actress or TV Star |
| 67 | NNancy Pelosi | 18M | 91.0% | 47.9 | 44.6% | Politician |
| 68 | TTravis Kelce | 17M | 63.5% | 36.1 | 42.6% | American football |
| 69 | MMatthew McConaughey | 17M | 37.8% | 45.7 | 66.3% | Actor Actress or TV Star |
| 70 | CCardi B | 17M | 53.7% | 31.6 | 56.8% | Hip hop |
| 71 | SStray Kids | 17M | 60.5% | 27.8 | 69.6% | K-pop |
| 72 | WWill Smith | 17M | 33.5% | 35.5 | 58.9% | Actor Actress or TV Star |
| 73 | AAna de Armas | 17M | 18.8% | 44.7 | 0.0% | Actor Actress or TV Star |
| 74 | VVictor Wembanyama | 17M | 58.4% | 33.8 | 31.5% | Basketball |
| 75 | RRihanna | 17M | 30.7% | 32.5 | 61.0% | R&B |
| 76 | CConor McGregor | 17M | 39.0% | 29.9 | 31.1% | Martial art |
| 77 | AAlan Ritchson | 16M | 54.1% | 38.6 | 31.1% | Fashion model |
| 78 | LLionel Messi | 16M | 13.9% | 34.7 | 40.3% | Soccer |
| 79 | LLuka Doncic | 16M | 60.5% | 34.8 | 24.3% | Basketball |
| 80 | NNicki Minaj | 16M | 45.6% | 30.7 | 56.2% | Hip hop |
| 81 | JJourney | 16M | 70.0% | 45.3 | 50.4% | Rock |
| 82 | AAmy Schumer | 16M | 87.5% | 37.2 | 53.6% | Comedian |
| 83 | AAaron Rodgers | 16M | 86.1% | 36.8 | 38.4% | American football |
| 84 | SStefon Diggs | 16M | 88.3% | 39.9 | 37.0% | American football |
| 85 | SSean Combs | 16M | 39.1% | 37.3 | 53.7% | Hip hop |
| 86 | KKyle Busch | 16M | 85.8% | 44.3 | 23.6% | Motorsport |
| 87 | MMckenna Grace | 16M | 40.3% | 34.0 | 53.3% | Actor Actress or TV Star |
| 88 | BBenjamin Netanyahu | 15M | 28.0% | 48.1 | 45.9% | Politician |
| 89 | JJames Van Der Beek | 15M | 91.8% | 36.9 | 66.3% | Actor Actress or TV Star |
| 90 | SShohei Ohtani | 15M | 69.1% | 36.5 | 41.9% | Baseball |
| 91 | TTed Cruz | 15M | 92.9% | 44.9 | 50.7% | Politician |
| 92 | JJelly Roll | 15M | 75.1% | 32.7 | 39.2% | Country music |
| 93 | CCaitlin Clark | 15M | 72.0% | 36.7 | 44.1% | Basketball |
| 94 | SShohei Ohtani | 15M | 68.7% | 35.9 | 38.4% | Baseball |
| 95 | MMiley Cyrus | 15M | 33.6% | 32.4 | 64.4% | Pop |
| 96 | DDemi Moore | 15M | 26.3% | 49.0 | 70.6% | Actor Actress or TV Star |
| 97 | RRyan Reynolds | 15M | 30.3% | 39.8 | 46.7% | Actor Actress or TV Star |
| 98 | MMorgan Wallen | 14M | 78.8% | 36.1 | 51.0% | Singer-songwriter |
| 99 | MMichael Jordan | 14M | 42.3% | 31.2 | 38.9% | Basketball |
| 100 | MMrBeast | 14M | 35.9% | 22.8 | 30.9% | Social media influencer |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular persons compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each person by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest person in United States?
Donald Trump currently leads with an estimated audience of 245M people in United States.