A data profile of the people who buy, follow and care about UEFA Champions League in Indonesia — modelled from more than twelve digital signal sources. UEFA Champions League has an estimated audience of 5,943,846 people in Indonesia.
The average UEFA Champions League fan in Indonesia is 31.3 years old, more male, and lives primarily in West Java.
The audience is concentrated in West Java, East Java, Jakarta.
Top brand affinities include Real Madrid C.F., FC Barcelona, FIFA World Cup, with strongest over-indexing on Real Madrid C.F. (3.21× the country average).
Demographically, the UEFA Champions League audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Design Affinity, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 34 regions tracked by Rascasse.
The typical UEFA Champions League fan in Indonesia is more male, around 31.3 years old, with strong Design Affinity tendencies and a notable affinity for Real Madrid C.F..
The key figures that characterise the UEFA Champions League profile in Indonesia.
26.9% are female, 73.1% are male, average age 31.3.
| Metric | Value |
|---|---|
| Female | 26.9% |
| Male | 73.1% |
| Average age | 31.3 |
| Estimated audience size | 5,943,846 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 33% | |
| 30-39 | 18% | |
| 40-49 | 9% | |
| 50+ | 6% |
of the worldwide UEFA Champions League audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 8.8% |
| Italy | 7.7% |
| Brazil | 7.2% |
Where the UEFA Champions League audience in Indonesia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Banten | ~400K | 1.49× | |
| 02 | North Sulawesi | ~90K | 1.40× | |
| 03 | Jakarta | ~600K | 1.31× | |
| 04 | North Maluku | ~30K | 1.31× | |
| 05 | Riau Islands | ~80K | 1.21× | |
| 06 | Papua (province) | ~40K | 1.21× | |
| 07 | Central Java | ~600K | 1.09× | |
| 08 | East Java | ~700K | 1.08× | |
| 09 | Special Region of Yogyakarta | ~100K | 1.08× | |
| 10 | West Java | ~1M | 1.07× | |
| 11 | Maluku | ~30K | 1.03× | |
| 12 | West Nusa Tenggara | ~80K | 1.02× | |
| 13 | Central Sulawesi | ~60K | 1.02× | |
| 14 | North Sumatra | ~300K | 1.01× | |
| 15 | South Sumatra | ~100K | 0.98× | |
| 16 | Gorontalo (disambiguation)(2) | ~20K | 0.98× | |
| 17 | Bali | ~100K | 0.97× | |
| 18 | East Nusa Tenggara | ~60K | 0.97× | |
| 19 | West Papua | ~20K | 0.97× | |
| 20 | Lampung | ~100K | 0.94× | |
| 21 | South Sulawesi | ~200K | 0.90× | |
| 22 | West Sumatra | ~90K | 0.90× | |
| 23 | East Kalimantan | ~90K | 0.90× | |
| 24 | Riau | ~100K | 0.89× | |
| 25 | West Kalimantan | ~80K | 0.89× | |
| 26 | West Sulawesi | ~20K | 0.89× | |
| 27 | North Kalimantan | ~20K | 0.87× | |
| 28 | Jambi | ~60K | 0.86× | |
| 29 | Southeast Sulawesi | ~40K | 0.86× | |
| 30 | Bangka-Belitung Islands | ~20K | 0.84× | |
| 31 | South Kalimantan | ~60K | 0.81× | |
| 32 | Central Kalimantan | ~40K | 0.81× | |
| 33 | Aceh | ~60K | 0.80× | |
| 34 | Bengkulu | ~30K | 0.73× |
The strongest cross-interests of the UEFA Champions League audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Lionel Messi | Sports | 3.83× | ||
| 02 | UEFA Europa League | Sports | 3.68× | ||
| 03 | Liga Champions | Sports | 3.64× | ||
| 04 | FIFA World Cup | Sports | 3.45× | ||
| 05 | Cristiano Ronaldo | Sports | 3.43× | ||
| 06 | FC Barcelona | Sports | 3.32× | ||
| 07 | Real Madrid C.F. | Sports | 3.21× | ||
| 08 | Liverpool F.C. | Sports | 2.93× | ||
| 09 | Premier League | Sports | 2.67× | ||
| 10 | Serie A | Sports | 2.33× | ||
| 11 | Jay Idzes | Sports | 2.33× | ||
| 12 | Juventus F.C. | Sports | 2.27× | ||
| 13 | Ligue 1 | Sports | 2.24× | ||
| 14 | Manchester United F.C. | Sports | 2.22× | ||
| 15 | La Liga | Sports | 2.21× | ||
| 16 | Manchester City F.C. | Sports | 2.18× | ||
| 17 | A.C. Milan | Sports | 2.13× | ||
| 18 | Inter Milan | Sports | 1.83× | ||
| 19 | TIMNAS INDONESIA | Sports | 1.73× | ||
| 20 | Reading | Literature | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.91× | |
| Risk Appetite | THRILL | 0.82× | |
| Patriotism | CONSERVATISM | 0.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.34× | |
| Need for Security | CONSERVATISM | 0.42× | |
| Healthy Lifestyle | BALANCE | 0.46× |
UEFA Champions League has an estimated audience of 5,943,846 people in Indonesia, concentrated in West Java and East Java.
26.9% of UEFA Champions League fans are female, 73.1% are male, with an average age of 31.3 years.
UEFA Champions League fans show strongest brand affinity for Real Madrid C.F. (3.21×), FC Barcelona (3.32×), and FIFA World Cup (3.45×) over the country average.
UEFA Champions League fans in Indonesia are most concentrated in West Java (reach ~1M), East Java (reach ~700K), and Jakarta (reach ~600K). These three regions account for the largest share of the active audience.
Beyond UEFA Champions League itself, the audience over-indexes on FC Barcelona (3.32×), FIFA World Cup (3.45×), Liga Champions (3.64×), and Manchester United F.C. (2.22×) compared to the Indonesia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for UEFA Champions League. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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