A data profile of the people who buy, follow and care about Aviation in Poland — modelled from more than twelve digital signal sources. Aviation has an estimated audience of 1,832,129 people in Poland.
Aviation has an estimated audience of 1,832,129 people in Poland. 55.8% are female, 44.2% are male, average age 39.5. Top brand affinities: Ryanair, Higher education, Airline, Flightradar24, Science fiction movies.
Top brand affinities include Ryanair, Higher education, Airline, with strongest over-indexing on Ryanair (1.9× the country average).
Demographically, the Aviation audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Travelling, Career Orientation.
The typical Aviation fan in Poland is more female, around 39.5 years old, with strong Travelling tendencies and a notable affinity for Ryanair.
The key figures that characterise the Aviation profile in Poland.
55.8% are female, 44.2% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 55.8% |
| Male | 44.2% |
| Average age | 39.5 |
| Estimated audience size | 1,832,129 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 23% | |
| 30-39 | 22% | |
| 40-49 | 20% | |
| 50+ | 19% |
of the worldwide Aviation audience comes from Poland.
| Country | Share |
|---|---|
| United States | 18.2% |
| United Kingdom | 4.6% |
| Japan | 4.1% |
The strongest cross-interests of the Aviation audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Airline | Travel & Leisure | 2.95× | ||
| 02 | Flightradar24 | Travel & Leisure | 2.49× | ||
| 03 | Investment banking | Business & Career | 2.32× | ||
| 04 | Cruises | Travel & Leisure | 2.01× | ||
| 05 | Viral video | Internet & Social Media | 1.95× | ||
| 06 | Self-employment | Business & Career | 1.91× | ||
| 07 | Ryanair | Travel & Leisure | 1.90× | ||
| 08 | Computer monitors | Technology & Electronics | 1.85× | ||
| 09 | Science fiction movies | Movies & TV | 1.84× | ||
| 10 | Charity and causes | Business & Career | 1.78× | ||
| 11 | Innovation | Business & Career | 1.75× | ||
| 12 | Musical theatre | Movies & TV | 1.73× | ||
| 13 | Financial services | Business & Career | 1.69× | ||
| 14 | Higher education | Business & Career | 1.68× | ||
| 15 | First-person shooter games | Games | 1.67× | ||
| 16 | Fiction books | Literature | 1.66× | ||
| 17 | Online games | Games | 1.54× | ||
| 18 | BNP Paribas | Business & Career | 1.54× | ||
| 19 | Bars | Travel & Leisure | 1.53× | ||
| 20 | Italian cuisine | Food & Beverages | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.40× | |
| Career Orientation | POWER | 1.38× | |
| Need for Security | CONSERVATISM | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.70× | |
| Price Sensitivity | PREMIUM | 0.80× | |
| Mindfulness | BALANCE | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Aviation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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