A data profile of the people who buy, follow and care about Organization in Switzerland — modelled from more than twelve digital signal sources. Organization has an estimated audience of 1,381,978 people in Switzerland.
Organization has an estimated audience of 1,381,978 people in Switzerland. 52.6% are female, 47.4% are male, average age 43.2. Top brand affinities: Coop, Swiss International Air Lines, Conforama, Pets, Mobile phones.
Top brand affinities include Coop, Swiss International Air Lines, Conforama, with strongest over-indexing on Coop (1.67× the country average).
Demographically, the Organization audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Community Orientation, Career Orientation.
The typical Organization fan in Switzerland is balanced, around 43.2 years old, with strong Community Orientation tendencies and a notable affinity for Coop.
The key figures that characterise the Organization profile in Switzerland.
52.6% are female, 47.4% are male, average age 43.2.
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 43.2 |
| Estimated audience size | 1,381,978 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 18% | |
| 30-39 | 21% | |
| 40-49 | 25% | |
| 50+ | 27% |
of the worldwide Organization audience comes from Switzerland.
| Country | Share |
|---|---|
| United States | 24.5% |
| Italy | 5.6% |
| Brazil | 5.4% |
The strongest cross-interests of the Organization audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Nonprofit organization | Politics & Society | 2.20× | ||
| 02 | Charity and causes | Business & Career | 2.12× | ||
| 03 | Electronics | Technology & Electronics | 1.90× | ||
| 04 | Real property | Home & Garden | 1.90× | ||
| 05 | Festival | Music & Radio | 1.87× | ||
| 06 | Transfermarkt | Sports | 1.86× | ||
| 07 | Wikipedia | Internet & Social Media | 1.85× | ||
| 08 | Mobile phones | Technology & Electronics | 1.71× | ||
| 09 | Coop | Food & Beverages | 1.67× | ||
| 10 | Swiss International Air Lines | Travel & Leisure | 1.67× | ||
| 11 | Conforama | Home & Garden | 1.66× | ||
| 12 | Tattoos | Fashion & Accessoires | 1.66× | ||
| 13 | Spas | Beauty & Wellness | 1.65× | ||
| 14 | Education | Business & Career | 1.62× | ||
| 15 | Bars | Travel & Leisure | 1.62× | ||
| 16 | Desserts | Food & Beverages | 1.62× | ||
| 17 | Social media | Business & Career | 1.61× | ||
| 18 | Psychology | Business & Career | 1.58× | ||
| 19 | Higher education | Business & Career | 1.54× | ||
| 20 | Pets | Pets & Animals | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 2.14× | |
| Career Orientation | POWER | 1.55× | |
| Early Adopter Mentality | POWER | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.90× | |
| Price Sensitivity | PREMIUM | 0.91× | |
| Healthy Lifestyle | BALANCE | 0.93× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Switzerland who actively search for Organization. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.