A data profile of the people who buy, follow and care about World Wide Web in Norway — modelled from more than twelve digital signal sources. World Wide Web has an estimated audience of 814,745 people in Norway.
World Wide Web has an estimated audience of 814,745 people in Norway. 57.2% are female, 42.8% are male, average age 47.3. Top brand affinities: Google, Personal finance, Shoes, Apartment, Kitchen.
Top brand affinities include Google, Personal finance, Shoes, with strongest over-indexing on Google (1.66× the country average).
Demographically, the World Wide Web audience skews more female with an average age of 47.3, and over-indexes on personality traits such as Community Orientation, Early Adopter Mentality.
The typical World Wide Web fan in Norway is more female, around 47.3 years old, with strong Community Orientation tendencies and a notable affinity for Google.
The key figures that characterise the World Wide Web profile in Norway.
57.2% are female, 42.8% are male, average age 47.3.
| Metric | Value |
|---|---|
| Female | 57.2% |
| Male | 42.8% |
| Average age | 47.3 |
| Estimated audience size | 814,745 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 13% | |
| 30-39 | 16% | |
| 40-49 | 23% | |
| 50+ | 42% |
of the worldwide World Wide Web audience comes from Norway.
| Country | Share |
|---|---|
| United States | 19.0% |
| Italy | 6.4% |
| Brazil | 5.6% |
The strongest cross-interests of the World Wide Web audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Computer servers | Technology & Electronics | 2.69× | ||
| 02 | Kindergarten | Kids & Family | 1.77× | ||
| 03 | Pizza | Food & Beverages | 1.74× | ||
| 04 | Dinner | Food & Beverages | 1.73× | ||
| 05 | Happiness | Health | 1.68× | ||
| 06 | Hair products | Beauty & Wellness | 1.68× | ||
| 07 | Cruises | Travel & Leisure | 1.68× | ||
| 08 | Internet & Social Media | 1.66× | |||
| 09 | Technology & Electronics | 1.64× | |||
| 10 | Modern architecture | Arts & Culture | 1.63× | ||
| 11 | Dogs | Pets & Animals | 1.58× | ||
| 12 | Desserts | Food & Beverages | 1.57× | ||
| 13 | Celebrity | Movies & TV | 1.57× | ||
| 14 | Toys | Games | 1.56× | ||
| 15 | Personal finance | Business & Career | 1.55× | ||
| 16 | Apartment | Business & Career | 1.54× | ||
| 17 | Spas | Beauty & Wellness | 1.53× | ||
| 18 | Shoes | Fashion & Accessoires | 1.51× | ||
| 19 | Kitchen | Home & Garden | 1.51× | ||
| 20 | Video games | Games | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.47× | |
| Early Adopter Mentality | POWER | 1.45× | |
| Career Orientation | POWER | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.84× | |
| Creativity | OPEN | 0.84× | |
| Price Sensitivity | PREMIUM | 0.84× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for World Wide Web. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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