A data profile of the people who buy, follow and care about Eating in Poland — modelled from more than twelve digital signal sources. Eating has an estimated audience of 2,792,942 people in Poland.
Eating has an estimated audience of 2,792,942 people in Poland. 66.3% are female, 33.7% are male, average age 40.1. Top brand affinities: Love & Sex, Pizza, Kitchen, Catering, Meat.
Top brand affinities include Love & Sex, Pizza, Kitchen, with strongest over-indexing on Love & Sex (3.29× the country average).
Demographically, the Eating audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Indulgence, Convenience Orientation.
The typical Eating fan in Poland is more female, around 40.1 years old, with strong Indulgence tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Eating profile in Poland.
66.3% are female, 33.7% are male, average age 40.1.
| Metric | Value |
|---|---|
| Female | 66.3% |
| Male | 33.7% |
| Average age | 40.1 |
| Estimated audience size | 2,792,942 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 23% |
of the worldwide Eating audience comes from Poland.
| Country | Share |
|---|---|
| United States | 20.8% |
| Italy | 4.9% |
| Japan | 4.8% |
The strongest cross-interests of the Eating audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Valentine's Day | Kids & Family | 4.06× | ||
| 02 | Love & Sex | Kids & Family | 3.29× | ||
| 03 | Take-out | Food & Beverages | 2.70× | ||
| 04 | Pizza | Food & Beverages | 2.22× | ||
| 05 | First-time buyer | Shopping | 2.16× | ||
| 06 | Candy | Food & Beverages | 2.07× | ||
| 07 | Kitchenware | Home & Garden | 2.00× | ||
| 08 | Pastry | Food & Beverages | 1.96× | ||
| 09 | Viral video | Internet & Social Media | 1.92× | ||
| 10 | Catering | Food & Beverages | 1.91× | ||
| 11 | French cuisine | Food & Beverages | 1.90× | ||
| 12 | Meat | Food & Beverages | 1.86× | ||
| 13 | Breakfast | Food & Beverages | 1.78× | ||
| 14 | Starbucks | Food & Beverages | 1.71× | ||
| 15 | Italian cuisine | Food & Beverages | 1.69× | ||
| 16 | Anti-aging cream | Beauty & Wellness | 1.68× | ||
| 17 | Musical theatre | Movies & TV | 1.55× | ||
| 18 | Fiction books | Literature | 1.54× | ||
| 19 | Kitchen | Home & Garden | 1.50× | ||
| 20 | Charity and causes | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.53× | |
| Convenience Orientation | PREMIUM | 1.36× | |
| Extroversion | THRILL | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.94× | |
| Social Media Usage | JOY | 0.96× | |
| Creativity | OPEN | 1.00× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Eating. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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