A data profile of the people who buy, follow and care about Theme parks in Poland — modelled from more than twelve digital signal sources. Theme parks has an estimated audience of 2,170,427 people in Poland.
Theme parks has an estimated audience of 2,170,427 people in Poland. 63.9% are female, 36.1% are male, average age 40.7. Top brand affinities: Smyk, Itaka, Nature, TUI, Ryanair.
Top brand affinities include Smyk, Itaka, Nature, with strongest over-indexing on Smyk (2.27× the country average).
Demographically, the Theme parks audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Individualism, Price Sensitivity.
The typical Theme parks fan in Poland is more female, around 40.7 years old, with strong Individualism tendencies and a notable affinity for Smyk.
The key figures that characterise the Theme parks profile in Poland.
63.9% are female, 36.1% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 63.9% |
| Male | 36.1% |
| Average age | 40.7 |
| Estimated audience size | 2,170,427 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 19% | |
| 30-39 | 26% | |
| 40-49 | 22% | |
| 50+ | 21% |
of the worldwide Theme parks audience comes from Poland.
| Country | Share |
|---|---|
| United States | 23.1% |
| Japan | 8.4% |
| United Kingdom | 4.7% |
The strongest cross-interests of the Theme parks audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Legoland | Travel & Leisure | 6.95× | ||
| 02 | Smyk | Shopping | 2.27× | ||
| 03 | KiK | Shopping | 2.12× | ||
| 04 | Itaka | Travel & Leisure | 2.02× | ||
| 05 | TUI | Travel & Leisure | 1.91× | ||
| 06 | Deichmann | Shopping | 1.78× | ||
| 07 | Kindergarten | Kids & Family | 1.77× | ||
| 08 | Office 365 | Technology & Electronics | 1.75× | ||
| 09 | Resort | Travel & Leisure | 1.70× | ||
| 10 | Super Express | News | 1.68× | ||
| 11 | Bed | Home & Garden | 1.64× | ||
| 12 | Childhood | Kids & Family | 1.63× | ||
| 13 | Manicure | Beauty & Wellness | 1.63× | ||
| 14 | M jak miłość | Movies & TV | 1.61× | ||
| 15 | Parent | Kids & Family | 1.60× | ||
| 16 | Skirt | Fashion & Accessoires | 1.55× | ||
| 17 | Nature | Home & Garden | 1.54× | ||
| 18 | Ryanair | Travel & Leisure | 1.53× | ||
| 19 | Cosmetology | Beauty & Wellness | 1.52× | ||
| 20 | Blouse | Fashion & Accessoires | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.74× | |
| Price Sensitivity | PREMIUM | 1.46× | |
| Early Adopter Mentality | POWER | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.64× | |
| Social Media Usage | JOY | 1.02× | |
| Quality Awareness | PREMIUM | 1.10× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Theme parks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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