A data profile of the people who buy, follow and care about Law in Norway — modelled from more than twelve digital signal sources. Law has an estimated audience of 778,735 people in Norway.
Law has an estimated audience of 778,735 people in Norway. 55.9% are female, 44.1% are male, average age 45.6. Top brand affinities: Biltema, Google, Personal finance, Dogs, Happiness.
Top brand affinities include Biltema, Google, Personal finance, with strongest over-indexing on Biltema (1.67× the country average).
Demographically, the Law audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Community Orientation, Career Orientation.
The typical Law fan in Norway is more female, around 45.6 years old, with strong Community Orientation tendencies and a notable affinity for Biltema.
The key figures that characterise the Law profile in Norway.
55.9% are female, 44.1% are male, average age 45.6.
| Metric | Value |
|---|---|
| Female | 55.9% |
| Male | 44.1% |
| Average age | 45.6 |
| Estimated audience size | 778,735 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 15% | |
| 30-39 | 16% | |
| 40-49 | 22% | |
| 50+ | 38% |
of the worldwide Law audience comes from Norway.
| Country | Share |
|---|---|
| United States | 21.9% |
| Brazil | 5.9% |
| Italy | 5.2% |
The strongest cross-interests of the Law audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Science fiction movies | Movies & TV | 2.35× | ||
| 02 | Fiction books | Literature | 2.34× | ||
| 03 | Charity and causes | Business & Career | 2.26× | ||
| 04 | Instant messaging | Internet & Social Media | 2.24× | ||
| 05 | Financial services | Business & Career | 2.18× | ||
| 06 | Drawing | Home & Garden | 2.06× | ||
| 07 | Cruises | Travel & Leisure | 1.85× | ||
| 08 | Hair products | Beauty & Wellness | 1.81× | ||
| 09 | Happiness | Health | 1.80× | ||
| 10 | Higher education | Business & Career | 1.79× | ||
| 11 | Celebrity | Movies & TV | 1.73× | ||
| 12 | Dogs | Pets & Animals | 1.72× | ||
| 13 | Personal finance | Business & Career | 1.69× | ||
| 14 | Biltema | Business & Career | 1.67× | ||
| 15 | Video games | Games | 1.64× | ||
| 16 | Internet & Social Media | 1.63× | |||
| 17 | Gina Tricot | Fashion & Accessoires | 1.62× | ||
| 18 | Spas | Beauty & Wellness | 1.59× | ||
| 19 | Current events | Arts & Culture | 1.58× | ||
| 20 | Science | Business & Career | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.86× | |
| Career Orientation | POWER | 1.58× | |
| Convenience Orientation | PREMIUM | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.82× | |
| DIY Mentality | THRILL | 0.87× | |
| Healthy Lifestyle | BALANCE | 0.92× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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