A data profile of the people who buy, follow and care about Therapy in Poland — modelled from more than twelve digital signal sources. Therapy has an estimated audience of 3,360,724 people in Poland.
Therapy has an estimated audience of 3,360,724 people in Poland. 60.0% are female, 40.0% are male, average age 41.6. Top brand affinities: Rossmann, Health care, PUDELEK, Flower, Deichmann.
Top brand affinities include Rossmann, Health care, PUDELEK, with strongest over-indexing on Rossmann (2.05× the country average).
Demographically, the Therapy audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Family Orientation, Spirituality.
The typical Therapy fan in Poland is more female, around 41.6 years old, with strong Family Orientation tendencies and a notable affinity for Rossmann.
The key figures that characterise the Therapy profile in Poland.
60.0% are female, 40.0% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 60.0% |
| Male | 40.0% |
| Average age | 41.6 |
| Estimated audience size | 3,360,724 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 18% | |
| 30-39 | 21% | |
| 40-49 | 21% | |
| 50+ | 26% |
of the worldwide Therapy audience comes from Poland.
| Country | Share |
|---|---|
| United States | 23.2% |
| Brazil | 5.4% |
| Japan | 4.6% |
The strongest cross-interests of the Therapy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Canva | Technology & Electronics | 2.63× | ||
| 02 | Preventive healthcare | Health | 2.31× | ||
| 03 | Physical therapy | Business & Career | 2.22× | ||
| 04 | Waxing | Beauty & Wellness | 2.06× | ||
| 05 | Rossmann | Shopping | 2.05× | ||
| 06 | Kwestia Smaku | Food & Beverages | 2.04× | ||
| 07 | Health care | Business & Career | 2.02× | ||
| 08 | PUDELEK | News | 2.02× | ||
| 09 | Shih Tzu | Pets & Animals | 2.02× | ||
| 10 | Deichmann | Shopping | 1.99× | ||
| 11 | TripAdvisor | Travel & Leisure | 1.96× | ||
| 12 | Massage | Health | 1.95× | ||
| 13 | Labrador Retriever | Pets & Animals | 1.91× | ||
| 14 | Golden Retriever | Pets & Animals | 1.88× | ||
| 15 | Flower | Home & Garden | 1.77× | ||
| 16 | KiK | Shopping | 1.69× | ||
| 17 | Self-love | Health | 1.60× | ||
| 18 | Fasting | Health | 1.56× | ||
| 19 | Activism | Politics & Society | 1.54× | ||
| 20 | Veterinary medicine | Business & Career | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.46× | |
| Spirituality | BALANCE | 1.39× | |
| Sustainability | BALANCE | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.96× | |
| Price Sensitivity | PREMIUM | 0.98× | |
| Social Media Usage | JOY | 0.99× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Therapy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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