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For insight, research and BI teams
Answer the question before the survey is in the field.
Insight, research and BI teams use Rascasse as a fast, behaviour-based source next to their panels: any audience in 24 hours, any market with the same method, down to postal code.
Many small signals of what people search, follow and listen to become one audience profile. Values shown are sample data.
What insights & research teams face today
The challenges we hear most
A new study takes weeks. The business needs the answer this week.
Surveys capture what people say. Decisions need what they do.
Different studies in different countries, with different methods.
Panels cannot reach B2B buyers, collectors or very young fans in sufficient numbers.
National samples say little about regions, cities and postal codes.
Stakeholders want answers without waiting in the research queue.
Use cases
What Rascasse does for insights & research teams
Each use case has its own page with real examples from the Rascasse Solution.
Audience ProfilingAny audience profiled in 24 hours, with 100,000+ data points.See how →
Segmentation & PersonasSegments from behaviour, including your own segment definitions.See how →
Market Sizing & PotentialDemand by region, city and postal code.See how →
International ExpansionEvery country compared with one method.See how →
Share of Search & Market ShareShare of demand with up to ten years of history.See how →
Competitive IntelligenceA whole category, city by city.See how →
Trend DetectionRising topics, separated from seasonal ones.See how →Example insideSponsorship ImpactBefore-and-after measurement of sponsorships.See how →Into your next meeting
What you take with you
- A profile your stakeholders can check, with the data behind it
- Exports for your own models and dashboards
- The same view in every market you cover
How teams like yours work with us
Rascasse Solution
Insight and BI teams are the people who work with Rascasse every week. They use the Rascasse Solution directly, export the data into their own tools, and, as part of the agreement, connect it via API or MCP.