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International Expansion · for brands, clubs, leagues and artists
Where should you grow next? Every country, one method.
Rascasse measures your audience in 200+ countries with the same method, so markets compare directly. Then we help you enter: the talents, the media mix and the partners for each country.
- 200+ countries
- One method
- Talents and media per country

Used by brands, agencies, media and rights holders
How we read the signals
The same audience in every country. Directly comparable.
Your audience is measured the same way everywhere: reach, affinity, growth and demographics. So Germany, the US and Indonesia sit on one chart.
- Reach and share: how big your audience is, and its share of the population
- Growth: where it grows fastest
- Demographics: age and gender in every country
What slows you down
Expansion on instinct
Every market comes with its own study and method.
Size wins over fit, even where your audience is small.
Knowing where is half the work. Who to partner with and which media to buy is the other.
By the time the study is back, the window has closed.
Your potential in every country
The country portfolio places every market by reach against population and growth. Nike: the US is the largest market with 36.4 million people.
- 128 countries for Nike
- Reach, share and year-on-year growth
- Filter by continent

Who your audience is, country by country
The same audience is younger in one country and older in the next, more female here and more male there. The country breakdown shows it side by side.

Talents, media and partners for every country
Once you know where, Rascasse shows how: the local talents and creators your audience follows, the media mix and the partners.
Rascasse inside Claude and ChatGPT
Connect Rascasse to your AI assistant through MCP and compare markets in conversation.
- Works with Claude, ChatGPT and other MCP clients
- Any audience, any set of countries
- Available as part of your agreement, API included
Nike across markets:
| Signal | Value |
|---|---|
| Countries with an audience | 128 |
| Largest market | United States, 36.4M |
Size is only one axis: compare reach against population and growth before choosing the next market.
What you get
A shortlist of markets, and a plan for each
Start small
Start with a Proof Case
Your audience in five candidate markets, compared, with an entry plan for the strongest one. A fixed scope and a fixed price, presented to the people who decide, and credited against the Annual fee if you continue.
Entry windows close. Know where your audience already is before your competitors move.
Questions
Before you ask
Which countries?
200+ countries, measured the same way.
Can you help us enter?
Yes: talents, media mix and partners for each country, in the Rascasse Solution or as an Insights Report.
Where does the data come from?
From AI-based analysis of aggregated digital behaviour signals, not surveys: what people search, follow, watch and listen to, aggregated and anonymous. No panels and no questionnaires.
Is this personal data?
No. We work with aggregated signals only: no names, no e-mail addresses, no individual profiles.

