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Sponsorship & Partnerships
Find partners with a reason to sign.
For rights holders and brands: find the partners whose audiences fit, pitch with numbers both sides can check, activate the fans who are not yet customers, and prove what the partnership changed.
Sponsor lists from the industry, pitch decks with reach figures, and impact measured as logo exposure.
Partners ranked by audience fit, pitches built on overlap, and impact measured in behaviour.
Use cases
What Sponsorship & Partnerships answers
Each use case has its own page with real examples from the Rascasse Solution.
Which brands have the strongest reason to sponsor us, or which property should we sponsor, and how do we make the case?Sponsorship Matching & PitchBrands ranked by fit with your fans: overlap, affinity, market share and growth in one Sponsorship Score.See the use case →
How do we activate a partnership: shared interests, themes, creators, channels and places?Sponsorship ActivationWhich fans are not yet customers, and the players, channels, content and prizes that reach them.See the use case →Example insideDid the sponsorship work: search, match day, followers?Sponsorship ImpactWhat a sponsorship changed in search and social behaviour, before and after, against competitors.See the use case →
Which brand complements ours, beyond sport?Brand Partnerships & Co-BrandingCo-branding partners from any industry whose customers overlap with yours and open new ones.See the use case →What you take away
Three results you can use
Brands or properties ranked by fit, including partners outside the usual categories.
Overlap charts for both sides, ready for the meeting.
Changes in search and social behaviour before and after, against competitors.
Two ways to get the answer
Do it yourself, or have it done
Not sure yet? Start with a Proof Case: one question, one market, a fixed price.
FAQ
Questions we hear
Is this for rights holders or for brands?
Both. Rights holders find sponsors, brands find properties, and both use the same data to activate and measure.
What is the difference between proven fit and untapped potential?
Proven fit means the audiences already overlap strongly. Untapped potential means a partner can reach people it does not reach yet. Rascasse shows both.
Do the areas need separate tools?
No. All eight areas run in the Rascasse Solution on the same data. An audience defined once can be profiled, sized, tracked and matched to media, talent and partners.
Combine with
The other seven areas
Same data, same audiences: results from one area carry over into the next.