Rascasse Audience Intelligence

Home & Garden audiences in Brazil

The strongest Home & Garden audiences in Brazil, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Home & Garden audiences ranked 21categories in Brazil 2026data year
Section 01

Top Home & Garden audiences

The strongest Home & Garden audiences in Brazil, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Home & Garden in Brazil — full ranking

  1. Design29.9M
  2. Nature25.6M
  3. Home and garden24.6M
  4. House23.5M
  5. Kitchen23.1M
  6. Furniture20M
  7. Handicraft18.9M
  8. Crafts16.9M
  9. Energy16.8M
  10. Home Appliances16.3M
  11. Home improvement15.9M
  12. Electricity15.7M
  13. Creativity15.4M
  14. Do it yourself (DIY)14.6M
  15. Gated community14.6M
  16. Garden13.6M
  17. Real property13M
  18. Crochet12.9M
  19. Sewing12.6M
  20. Crop11.4M
  21. Flower11.2M
  22. Knitting11.1M
  23. Electrolux10.7M
  24. Condominio10.6M
  25. Bed10.5M
  26. Hobby10.4M
  27. Enel10.3M
  28. Agronomy10.2M
  29. Renovation9.9M
  30. Plant9.8M
  31. Refrigerator9.4M
  32. Building9M
  33. Household9M
  34. Homemaking8.9M
  35. Drawing8.9M
  36. Gardening8.7M
  37. Concrete7.5M
  38. Color7.5M
  39. Mattress7.5M
  40. Designer7.4M
  41. Sink7.4M
  42. Sewing machine7.3M
  43. Roof7M
  44. Brick6.9M
  45. Plumbing6.9M
  46. Wood6.9M
  47. Offspring6.8M
  48. Embroidery6.7M
  49. Plastic6.7M
  50. Property6.7M